Zapier

No-code automation between the sequencers, CRMs, and finders this directory already lists.

From $19.99/mo Free tier 14-day free trial

Lead generationSourcingMCP (opens in a new tab)API

Visit Zapier (opens in a new tab)

Ask AI about Zapier: ChatGPT (opens in a new tab) Claude (opens in a new tab) Grok (opens in a new tab)

Bottom line

Task-based automation across 9,000 apps, with an MCP server on every account. Free plan available; Professional starts at $19.99/mo billed monthly.

Stands out for: Zapier MCP is on every plan, including Free, and connects AI assistants to the same 9,000-app catalog.

Watch out for: Each MCP tool call uses two tasks. Free Zaps are limited to two steps, and Professional is a single-user plan.

Overview

Zapier is a no-code automation platform that links more than 9,000 apps. Zaps, Tables, Forms and Zapier MCP all draw on one shared task allowance. The Free plan includes 100 tasks a month and two-step Zaps. Professional adds multi-step Zaps, premium apps and webhooks. Team adds shared workspaces, shared app connections and unlimited users, and Enterprise adds deeper admin controls and screen-share support.

Teams pick Zapier when the job is connecting apps they already pay for without writing code. Professional starts at $19.99/mo billed monthly and Team at $69/mo, with about 33% off on yearly billing; Enterprise is quoted. New accounts get a 14-day Professional trial with no card. Zapier MCP lets Claude, ChatGPT or Cursor act in connected apps, and Agents and Chatbots are sold separately with their own free tiers.

Who it's for

Best for

  • Ops teams connecting SaaS apps without code
  • People who want Claude or ChatGPT to act in Gmail and Slack
  • Solo users who fit on one Professional seat
  • Orgs that may grow into Team or Enterprise

Not ideal for

  • Builders who need self-hosting and per-execution billing
  • Heavy AI use where every MCP call costs two tasks

Key features

Zaps. No-code glue between finders, sequencers, and CRMs already in this directory.

MCP. First-party Zapier MCP so an agent can trigger Zaps and look up apps.

AI features

What the AI doesPlan
Zapier Copilot in the editor Free
Zapier MCP for Claude, ChatGPT and Cursor Included
Agents and Chatbots as separate products Add-on Add-on

Only features named in the vendor's own documentation. Anything sold separately is marked as an add-on.

MCP server

https://mcp.zapier.com/api/v1/connect

First-party MCP at mcp.zapier.com. Official vendor-hosted server. Connect Claude or ChatGPT with the recruiter own login.

Pricing

Starting price $19.99/mo
Free tier
Free trial 14 days
PlanPriceWhat you get
Free$0100 tasks a month
ProfessionalFrom $19.99/mo~33% off paid yearly
Team$69/mo~33% off paid yearly

Free covers 100 tasks a month. Professional starts at $19.99/mo and Team at $69/mo on monthly billing, with about 33% off when paid yearly; Enterprise is quoted. Agents and Chatbots are priced separately. Confirm current terms on the vendor site.

Checked 19 Sep 2026. Vendors change prices without notice.

See current pricing on Zapier (opens in a new tab)

Is Zapier expensive?

Zapier starts at $19.99/mo. We list 196 lead generation tools in total. 49 have a free tier, and those with a public price typically start around $49 a month.

  • 30 quote-based
  • 49 free tier
  • 151 public price

Worked out automatically from every lead generation listing, so it updates as the directory changes.

Pros and cons

Pros

  • Free plan with 100 tasks a month
  • 14-day Professional trial, no card
  • MCP on every plan, including Free

Cons

  • Free Zaps stop at two steps
  • Professional is a single-user plan
  • Each MCP call uses two tasks

Integrations

Gmail Slack Salesforce HubSpot Google Sheets Asana

From the vendor's own site (opens in a new tab).

How Zapier compares

See all Zapier alternatives, with what each one does differently and a head to head for every pairing.

ToolFree tierFromMCPAPICompare
Zapier (this tool) $19.99/mo
n8n Self-host or euro-priced cloud if you want to pay per execution, not per task. €20/mo Compare
Cargo GTM runtime if the automations are enrichment plays, not 9,000 apps. $165/mo Compare
HubSpot Native HubSpot workflows if your stack already lives there. $20/seat/mo Compare
Clay Spreadsheet GTM if the work is list enrichment, not app-to-app Zaps. $167/mo Compare
n8n

€20/mo Free tier MCP API

Self-host or euro-priced cloud if you want to pay per execution, not per task.

Cargo

$165/mo Free tier MCP API

GTM runtime if the automations are enrichment plays, not 9,000 apps.

HubSpot

$20/seat/mo Free tier MCP API

Native HubSpot workflows if your stack already lives there.

Clay

$167/mo Free tier MCP API

Spreadsheet GTM if the work is list enrichment, not app-to-app Zaps.

Frequently asked questions

What is Zapier?
No-code automation between the sequencers, CRMs, and finders this directory already lists. Zapier is the other automation layer recruiting and GTM teams already use when they do not want to self-host n8n. Zapier is listed under Lead generation and Sourcing in the Work Insiders directory.
Is Zapier free?
Partly. Zapier has a free tier with paid plans above it. See all free recruiting tools. See free Lead generation.
Does Zapier have an MCP server or API?
Yes. Zapier has a first-party MCP server and a public API.
What are alternatives to Zapier?
Zapier alternatives worth comparing are n8n, Cargo, HubSpot and Clay. The comparison table above shows free tier, starting price, MCP and API side by side.