
€20/mo Free tier Free trial MCP API
Why it comes up: Self-host or euro-priced cloud if you want to pay per execution, not per task.
Stands out: Billing counts full workflow executions, not individual steps, and the Community edition is free to self-host.
Watch out: Cloud prices are published in euros only. The Cloud trial is capped at 1,000 executions, and unused AI Assistant credits do not roll over.
Best for
- Technical teams that want to self-host for free
- Builders who prefer per-execution billing
- Teams that want to drive workflows from Claude via MCP
Read the n8n write-up · Zapier vs n8n

$165/mo Free tier Free trial MCP API
Why it comes up: GTM runtime if the automations are enrichment plays, not 9,000 apps.
Stands out: No feature gating: every credit tier gets the same agents, workflows and integrations.
Watch out: The bill is driven by credits, not seats. The $165 pack covers 1,500 credits, and SSO starts on the 17,000-credit pack at $1,190/mo.
Best for
- GTM engineers routing enrichment into the CRM
- RevOps teams running agents and plays on one meter
- Teams already on HubSpot or Salesforce
Read the Cargo write-up · Zapier vs Cargo

$20/seat/mo Free tier MCP API
Why it comes up: Native HubSpot workflows if your stack already lives there.
Stands out: A real free CRM for two users, plus a hosted MCP server at mcp.hubspot.com and a full public API.
Watch out: Professional and Enterprise carry required one-time onboarding fees ($1,500 and $3,500). The free CRM stops at two users.
Best for
- Revenue teams that want CRM, email and sequences in one login
- Recruiters using HubSpot as a recruiting CRM and outreach hub
- Teams connecting AI agents through HubSpot's MCP server
4.5 on Capterra from 4,485 reviews
Read the HubSpot write-up · Zapier vs HubSpot

$167/mo Free tier 14 day free trial MCP API
Why it comes up: Spreadsheet GTM if the work is list enrichment, not app-to-app Zaps.
Stands out: 150+ provider waterfall plus Claygent on every row, with MCP and API.
Watch out: Not a sender. Paid plans start at about $167/mo, with Launch from $185/mo, and credit burn adds up.
Best for
- Sourcers building enriched spreadsheets
- Teams chaining many data vendors
- Desks that want Claygent research columns
Read the Clay write-up · Zapier vs Clay