Directory/Recruitment marketing
Recruitment marketing software attracts candidates before they apply. The category covers career sites, candidate relationship tools, talent communities, employer brand campaigns and programmatic job advertising. It treats hiring like a funnel, so you can see which channels and content produce applicants and hires.
Start with your gap. If your career site converts poorly, prioritize site builders with fast apply flows and good search. If you need pipeline for repeat roles, look for talent community and email nurture features. For high volume hiring, programmatic advertising that moves budget toward the best performing job boards matters most. In every case, check source tracking through to hire inside your ATS.
Career site and CRM platforms are typically annual subscriptions priced by company size, and advertising tools charge a fee or a share of media spend. Most vendors quote on request. Where a vendor publishes a starting price, it is shown on the card below with the date we checked it.
Measuring clicks and applications and stopping there. Cheap applicants who never get hired are not a result. Track cost per qualified applicant and per hire, and keep the talent community active with useful content so it is warm when a role opens. The directory below lists the top tools in this category so you can compare features side by side.
Prices last checked 29 Oct 2026 against each vendor's own pricing page. How we check · Missing a Recruitment marketing tool? Suggest it
Job boards · Recruitment marketing
ASCE's civil engineering job board, with tiered posting packages from $655 and a 20% discount for ASCE members.
From $655/posting
Job boards · Recruitment marketing
ASME's job board for posting mechanical engineering jobs to the society's member audience, with Job Flash emails.
From $499/posting
Job boards · Recruitment marketing · Sourcing
Job board and resume database for US security-cleared professionals, used by defense contractors and federal agencies.
Quote-based
Recruitment marketing · Outreach
Permission based email newsletters, SMS and event registration for small teams, from $12/mo.
From $12/mo
Sourcing · Recruitment marketing · AI screening · AI sourcing
AI recruiters for manufacturing and skilled trades hiring that source passive candidates, market your jobs and screen applicants by conversation.
Quote-based
Job boards · Recruitment marketing
IEEE's career center for posting electrical, electronics and computing engineering jobs to IEEE's member audience.
From $449/posting
AI screening · ATS · AI interviewing · Recruitment marketing
AI recruitment that writes and runs your Meta and LinkedIn job ads, scores applicants 0 to 100 and interviews the best by chatbot, priced per position from $440 with ad spend included.
From $440/position
Job boards · Recruitment marketing
No code job board software to run and monetize a niche job board on your own domain, from $50/mo.
From $50/mo
Job boards · Recruitment marketing
Hosted job board software from ZipRecruiter for launching a niche, paid job board on your own domain, from $449/mo.
From $449/mo
Job boards · Recruitment marketing · Sourcing
Tech job board and employer branding on the Levels.fyi salary site, with free job posts and paid promotion plans.
Free tier, paid from $1,000/mo
Recruitment marketing
Programmatic job ads plus hiring analytics.
Sales-quoted
ATS · CRM · Recruitment marketing
Talent acquisition suite for global enterprises.
From $14,995
Recruitment marketing
Employer-brand and career-site platform.
Sales-quoted
ATS · Recruitment marketing
Spanish talent acquisition system with multiposting to 80+ channels, now part of Beetween Group. Sold by quote.
Quote-based
Recruitment marketing · Job descriptions
AI tool that writes and targets job ads on Meta social media to reach passive candidates, with a 60-day free trial.
From €149/mo
ATS · Employee referrals · CRM · Recruitment marketing
Career-site-first ATS, rising in mid-market mentions.
Quote-based
Recruitment marketing
AI programmatic job ads. Formerly PandoLogic.
Sales-quoted
Job boards · Recruitment marketing · Sourcing
Employer brand, job matching, sourcing and an AI ATS in one quoted suite; the platform that absorbed Otta.
Quote-based
Your next step
45. Each listing records its starting price, free plan, free trial, MCP and API support the same way, so the cards can be compared line for line.
18 of the 45 list a US dollar starting price, and the median of those is about $299. Units differ by vendor (per seat, per month, per check or credit pack), so compare the unit on each card, not just the number. 25 are priced by quote, so the vendor sets the number after a call.
2 of them have a permanent free plan rather than a timed trial. 7 offer a free trial.
5 of the 45 ship a first party MCP server, and 20 publish a public API. MCP is only marked where the vendor runs the server themselves, so an agent can query the tool directly.
The tools we use ourselves are marked as picks and listed first, then everything else runs A to Z. There is no paid ranking: a sponsored slot is labelled as such and never changes a listing, its category or its position.
Counted from every published listing in this category, so the numbers move with the directory.
