Directory/Employee advocacy
Employee advocacy software gives your staff a feed of approved posts, jobs and company news they can share on their own LinkedIn and other social accounts in a click or two. It tracks who shared what, the reach and clicks each post earned, and which employees drive the most engagement.
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Candidates trust people more than company pages, and your employees together have far more connections than your careers account. Sharing open roles and day in the life posts through staff networks puts jobs in front of passive candidates and builds your employer brand at no extra ad cost.
Referral tools track who referred a candidate and pay the bonus. Advocacy tools focus on getting content and jobs shared widely in the first place. Some platforms do both, and many agencies use advocacy tools so recruiters post jobs from their personal profiles.
Check which networks it posts to (LinkedIn matters most), whether it lives inside Slack, Microsoft Teams or your intranet, whether AI helps employees write their own captions, how it rewards sharing, and whether it reports clicks and applies back to your ATS or CRM.
Most vendors quote after a demo, often per user per month or per year, and a few publish plans for small teams. Each listing below shows the published price or pricing model, with the date we checked it.
Prices last checked 5 Nov 2026 against each vendor's own pricing page. How we check · Missing a Employee advocacy tool? Suggest it
Employee advocacy
Simple employee advocacy for professional services and staffing firms: approved posts by email, Slack or Teams, from $425/mo for 50 employees.
From $425/mo
Employee advocacy · Employee referrals and CRM, Recruitment marketing, AI screening
European talent acquisition platform (formerly Talentry): employee referrals and advocacy, talent CRM, career sites, video interviews and an AI Qualify Agent.
Sales-quoted
Employee advocacy
Enterprise employee advocacy with AI drafting in each person's voice, sharing from Slack and Teams, compliance capture and its own MCP server.
Sales-quoted
Employee advocacy
LinkedIn-first B2B employee advocacy with an AI Advocacy Agent, Salesforce pipeline attribution, compliance controls and an MCP server.
Sales-quoted
Employee advocacy
Hootsuite's employee advocacy app (formerly Hootsuite Amplify), on the Enterprise plan, with Teams and Slack sharing and its own MCP server.
Sales-quoted
Employee advocacy
Employee advocacy with a content library, compliance controls and rewards, from $1,125/mo for 100 employees, with a free 30-day trial.
From $1,125/mo
Employee advocacy
Enterprise employee advocacy inside Sprinklr Social with a content library, approvals, gamification and the Sprinklr Extend app, sold by quote.
Sales-quoted
Employee advocacy
Sprout Social's employee advocacy add-on (formerly Bambu) for curated sharing, earned media value and UTM tracking, on Standard plans and up.
Sales-quoted
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15. Each listing records its starting price, free plan, free trial, MCP and API support the same way, so the cards can be compared line for line.
3 of the 15 list a US dollar starting price, and the median of those is about $425. Units differ by vendor (per seat, per month, per check or credit pack), so compare the unit on each card, not just the number. 13 are priced by quote, so the vendor sets the number after a call.
None of them have a permanent free plan. 1 offer a free trial.
3 of the 15 ship a first party MCP server, and 2 publish a public API. MCP is only marked where the vendor runs the server themselves, so an agent can query the tool directly.
The tools we use ourselves are marked as picks and listed first, then everything else runs A to Z. There is no paid ranking: a sponsored slot is labelled as such and never changes a listing, its category or its position.
Counted from every published listing in this category, so the numbers move with the directory.