Compare/Alternatives

LeadPost alternatives

4 tools our write-ups put next to LeadPost, with starting price, free tier, MCP and API side by side.

LeadPost from $199/moFree trial

Closest alternatives

The short answer

RB2B : RB2B is person-level US visitor identification with a simpler social-selling motion if you do not need LeadPost's postcard and display retargeting. From $79/mo
Leadfeeder : Leadfeeder identifies companies on your site and is stronger when you want account-level intent plus MCP/API rather than named consumer emails. From €79/mo
6sense : 6sense is the enterprise ABM and intent suite if visitor ID is one signal inside a broader buying-committee graph. From Sales-quoted
Happierleads : Happierleads is another person-level B2B visitor ID product from $99/mo without LeadPost's direct-mail channel. From $99/mo

Why people look past LeadPost

You need at least 1,000 unique monthly visitors. Sites below that threshold cannot use the product, and overage leads bill at the same per-lead rate if you turn overages on.

What we noted

Hard 1,000 unique-visitor monthly minimum
US-centric data and direct-mail rules, not a global visitor-ID graph
Entry plans cap leads tightly: 250 a month on B2B Standard at $199/mo

Not the right fit for

Sites with under 1,000 unique monthly visitors
Teams that only need account-level IP identification like Leadfeeder

Worth keeping in mind: Unlike IP-to-company tools, LeadPost returns a person: name, email, mailing address, and company, with ICP filters so you only pay for leads that match title and industry.

LeadPost alternatives compared

Tool	Free tier	From	MCP	API	Head to head
LeadPost (the one you are on)	–No	$199/mo	–No	–No
RB2B RB2B is person-level US visitor identification with a simpler social-selling motion if you do not need LeadPost's postcard and display retargeting.	✓Yes	$79/mo	–No	–No	Head to head
Leadfeeder Leadfeeder identifies companies on your site and is stronger when you want account-level intent plus MCP/API rather than named consumer emails.	–No	€79/mo	✓Yes	✓Yes	Head to head
6sense 6sense is the enterprise ABM and intent suite if visitor ID is one signal inside a broader buying-committee graph.	✓Yes	Sales-quoted	✓Yes	✓Yes	Head to head
Happierleads Happierleads is another person-level B2B visitor ID product from $99/mo without LeadPost's direct-mail channel.	–No	$99/mo	✓Yes	✓Yes	Head to head

What each one does differently

RB2B

$79/mo Free tier Free trial

Why it comes up: RB2B is person-level US visitor identification with a simpler social-selling motion if you do not need LeadPost's postcard and display retargeting.

Stands out: US person-level visitor ID with a forever-free company-level rung, with HubSpot, Salesforce, Slack, Clay, and Zapier named.

Watch out: Person-level starts at Starter $79. Pro is $149 and Pro+ $199. This is US-centric; do not expect EU personal identification.

Best for

US inbound teams who want to know which person is on the site
HubSpot or Salesforce shops
Clay and Instantly users turning visits into outbound

Read the RB2B write-up LeadPost vs RB2B

Leadfeeder

€79/mo 14 day free trial MCP API

Why it comes up: Leadfeeder identifies companies on your site and is stronger when you want account-level intent plus MCP/API rather than named consumer emails.

Stands out: Unlimited users on every plan, including free Lite, with an MCP server and API access on paid plans.

Watch out: Prices are published in euros only. Discover is €113/mo on monthly billing. Emails, phones, and CRM exports spend credits.

Best for

B2B teams that want named companies from site traffic
RevOps pushing visitors into HubSpot, Salesforce, or Pipedrive
Marketers building display or LinkedIn audiences

4.2 on Capterra from 135 reviews

Read the Leadfeeder write-up LeadPost vs Leadfeeder

6sense

Sales-quoted Free tier MCP API

Why it comes up: 6sense is the enterprise ABM and intent suite if visitor ID is one signal inside a broader buying-committee graph.

Stands out: Predictive account scores plus a Sales Copilot that recommends actions, summarizes accounts and drafts messages.

Watch out: No public price. Emails, phones and exports need separate data credits, and predictive AI is a separate package.

Best for

Enterprise sales teams prioritizing accounts with predictive scores
GTM orgs that want intent, technographics and visitor ID together
RevOps connecting 6sense to CRM and sales engagement tools

Read the 6sense write-up LeadPost vs 6sense

Happierleads

$99/mo Free trial MCP API

Why it comes up: Happierleads is another person-level B2B visitor ID product from $99/mo without LeadPost's direct-mail channel.

Stands out: Person-level visitor ID rather than company-level, plus an MCP server.

Watch out: The LinkedIn Chrome extension is still in beta.

Best for

Recruiting and GTM teams identifying website visitors
Desks that want person-level email and LinkedIn, not just company
Buyers who want a seven-day no-card trial

4.8 on Capterra from 78 reviews

Read the Happierleads write-up LeadPost vs Happierleads

Common questions

What is the best LeadPost alternative?

It depends on what sent you looking. We compare 4 alternatives to LeadPost: RB2B, Leadfeeder, 6sense and Happierleads. Each one's "Why it comes up" line says what it does differently, and the table above shows all 4 on price, free tier, MCP and API.

Is there a free alternative to LeadPost?

Yes. RB2B and 6sense carry a free tier on our listing, so you can try the product without a card. Free tiers are capped, so check the limits against your volume before you move a team across.

What is the cheapest LeadPost alternative?

Of the published starting prices here, RB2B is lowest at $79/mo. Starting price is the entry plan, not the seat count you will end up on, so read the plan table on each listing.

Which LeadPost alternatives have an MCP server?

Leadfeeder, 6sense and Happierleads ship a first party MCP server, so you can drive them from Claude or ChatGPT without building against the API yourself.

Does LeadPost have a free trial?

LeadPost offers a free trial on our listing. Trial terms move, so confirm on the vendor site before you plan around it.

Keep looking

Back to the LeadPost write-up Every Lead generation tool we list Search the whole directory

Editorial listings, never paid rankings. Prices checked 4 Nov 2026. Confirm current terms on the vendor site. Spot an error?