Compare/Head to head

Happierleads vs LeadPost

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

Starting price

Happierleads

$99/mo Free trial

Person-level B2B visitor ID with email and LinkedIn, then route to outreach. $99/mo, with a seven-day trial and no card.

Where Happierleads fits

  • Recruiting and GTM teams identifying website visitors
  • Desks that want person-level email and LinkedIn, not just company
  • Buyers who want a seven-day no-card trial
  • Teams wiring an MCP server into agents

LeadPost

$199/mo Free trial

LeadPost identifies up to 40 percent of anonymous US site visitors by name and email, then retargets them by email, paid social, display, and direct mail. Identification plans start at $199/mo for B2B and $249/mo for B2C, with a 1,000 unique-visitor monthly minimum.

Where LeadPost fits

  • US marketers who want person-level visitor ID, not just a company name
  • Agencies that need white-label dashboards and discounted multi-client plans
  • eCommerce teams retargeting bounce traffic with email and postcards
  • B2B sites that will filter by job title and industry before paying for a lead

At a glance

DetailHappierleadsLeadPost
Starting price$99/mo$199/mo
Free tier–No–No
Free trialYesYes
MCP server✓Yes–No
Public API✓Yes–No
Listed underEmail finders, Lead generation, Visitor IDLead generation, Visitor ID
Capterra4.8 from 78 reviews4.9 from 27 reviews

Where they pull apart

Happierleads

Stands out: Person-level visitor ID rather than company-level, plus an MCP server.

Watch out: The LinkedIn Chrome extension is still in beta.

Not the right fit for

  • Teams that only need a contact finder, not visitor ID

LeadPost

Stands out: Unlike IP-to-company tools, LeadPost returns a person: name, email, mailing address, and company, with ICP filters so you only pay for leads that match title and industry.

Watch out: You need at least 1,000 unique monthly visitors. Sites below that threshold cannot use the product, and overage leads bill at the same per-lead rate if you turn overages on.

Not the right fit for

  • Sites with under 1,000 unique monthly visitors
  • Teams that only need account-level IP identification like Leadfeeder

Pros and cons

Happierleads

  • Public price at $99/mo
  • Seven-day trial, no card
  • Person-level identification, not only company
  • Chrome extension still in beta
  • Visitor ID coverage varies by region and traffic

LeadPost

  • Person-level names and emails rather than company-only IP matches
  • Job title and industry filters so unmatched traffic is not billed
  • Built-in email, display, social, and USPS postcard retargeting
  • Hard 1,000 unique-visitor monthly minimum
  • US-centric data and direct-mail rules, not a global visitor-ID graph
  • Entry plans cap leads tightly: 250 a month on B2B Standard at $199/mo

What each one costs

Happierleads

$99/mo

Priced per identified visitor, not per seat: from $99/mo for 300 leads, falling to $699/mo for 5,000 leads. Every feature and unlimited seats are included on every plan, annual billing takes 30% off, and there is a 7-day free trial with no card. Confirm current terms on the vendor site.

Checked 4 Nov 2026

LeadPost

$199/mo

Lead capture is priced per product line, billed monthly. B2B Lead Capture is Standard $199/mo for 250 leads, Advanced $349/mo for 500 and Premium $649/mo for 1,000. B2C Lead Capture is Standard $249/mo for 750 leads, Advanced $499/mo for 2,000 and Premium $999/mo for 4,500. Retargeting is 5 cents per email, 7 cents per display or social record, and 85 cents per 4x6 postcard ($1.08 for 6x9), with a 1,000 unique monthly visitor minimum. Agency plans are discounted. A 14-day free trial includes up to 100 B2B or 200 B2C leads, no credit card. Confirm current terms on the vendor site.

Checked 4 Nov 2026

Common questions

Is Happierleads cheaper than LeadPost?
Happierleads starts lower, at $99/mo against $199/mo for LeadPost. That is the entry plan on each side, so the real number depends on seats and the tier you land on.
Can you try Happierleads or LeadPost for free?
Neither carries a free tier on our listing. Happierleads offers a free trial. LeadPost offers a free trial.
Does Happierleads or LeadPost have an MCP server?
Happierleads ships a first party MCP server, so an AI assistant can work the product directly.

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Editorial listings, never paid rankings. Prices checked 4 Nov 2026. Confirm current terms on the vendor site. Spot an error?