ZenABM
LinkedIn ABM attribution with account scoring, deal mapping, and an AI agent.
From $59/mo Free tier Free trial MCP server API
Bottom line
ABM and attribution platform for LinkedIn ads, with an AI agent. Starter is $59/mo; annual billing gives two months free.
Stands out for: No ad-spend markup, plus an MCP server that brings LinkedIn ads and ABM data into Claude or ChatGPT.
Watch out for: Starter covers one ABM campaign, default scoring and 10 AI agent chats a day. Growth raises that to three campaigns and 50 chats.
Overview
ZenABM is an ABM tool built around LinkedIn ads. It ties ad engagement to accounts, scores those accounts, shows company intent from LinkedIn data and attributes pipeline and revenue back to campaigns. Zena, the built-in AI agent, answers questions about accounts and campaigns. The plan table covers HubSpot, Salesforce and Attio integrations, webhooks, API access and an MCP server.
Teams pick ZenABM when LinkedIn ads are the main ABM channel and they do not want to pay a percentage of spend. Starter is $59/mo for one campaign and 10 Zena chats a day. Growth is $159/mo for three campaigns and 50 chats. Pro is $399/mo with unlimited campaigns and chats. Agency is $479/mo with client accounts. Annual billing gives two months free, and every plan starts with a free trial.
Who it's for
Best for
- B2B teams running ABM through LinkedIn ads
- Growth teams that want account scoring without a big ABM contract
- Agencies managing client ad accounts
- RevOps teams pushing engaged accounts into HubSpot
Not ideal for
- Teams with no LinkedIn ads budget
- Buyers who want a free-forever plan
Key features
ABM attribution. LinkedIn company engagement, account scoring, and deal mapping.
MCP. First-party server and API for agents. Neighbor to Factors.ai and Fibbler.
AI features
| What the AI does | Plan |
|---|---|
| Zena AI agent for account and campaign questions | Starter |
Only features named in the vendor's own documentation. Anything sold separately is marked as an add-on.
MCP server
The vendor runs its own MCP server but does not publish one public address, so connect through the vendor's own setup steps.
Setup steps and live status MCP Directory Check your stack in the MCP readiness checker
Pricing
| Plan | Price | What you get |
|---|---|---|
| Starter | $59/mo | |
| Growth | $159/mo | |
| Pro | $399/mo | |
| Agency | $479/mo | Annual sold as two months free |
Starter is $59/mo, Growth $159/mo, Pro $399/mo and Agency $479/mo. Annual billing is sold as two months free. Plans differ by campaign count, AI agent chats and scoring options, and each starts with a free trial. Confirm current terms on the vendor site.
Checked 4 Nov 2026. Vendors change prices without notice.
Is ZenABM expensive?
ZenABM starts at $59/mo. We list 257 lead generation tools in total. 74 have a free tier, and those with a public price typically start around $49 a month.
- 37 quote-based
- 74 free tier
- 208 public price
Worked out automatically from every lead generation listing, so it updates as the directory changes.
Pros and cons
Pros
- No ad-spend markup
- Free trial, cancel anytime
- MCP server for Claude and ChatGPT
Cons
- Starter is one campaign and 10 chats a day
- Custom scoring starts on Growth
- No free-forever plan
Integrations
HubSpot Salesforce Attio
What's new at ZenABM
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How ZenABM compares
See all ZenABM alternatives, with what each one does differently and a head to head for every pairing.
| Tool | Free tier | From | MCP | API | Compare |
|---|---|---|---|---|---|
| | ✓ | $59/mo | ✓ | ✓ | |
| | ✓ | Sales-quoted | ✓ | ✓ | Compare |
| | – | Sales-quoted | ✓ | ✓ | Compare |
| | ✓ | $199/mo | – | ✓ | Compare |
| | – | €59/mo | – | – | Compare |
Sales-quoted Free tier MCP API
Full intent platform if LinkedIn ads are only one signal among many.
Sales-quoted MCP API
Enterprise ABM suite if you need website and ads together.
$199/mo Free tier API
Pipeline attribution if you want a wider channel mix.
€59/mo
Website visitor ID if the job is inbound accounts, not ad ABM.
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