Pipedrive

Sales CRM with pipeline tracking, automation, and official MCP.

From $14/user/mo 14-day free trial 4.5 on Capterra MCP server API

Visit Pipedrive (opens in a new tab)

Bottom line

Sales CRM built around a visual pipeline, with AI tools on every plan. Lite is $14/user/mo billed annually.

Stands out for: Lite already includes the visual pipeline, AI report building, meeting briefs, and access to 500-plus app integrations.

Watch out for: Listed prices assume annual billing; monthly costs more. Email sync starts on Growth, and contact enrichment is on Ultimate.

Overview

Pipedrive is a sales CRM built around a visual pipeline, leads, contacts, and calendar. Lite covers pipeline work, AI-powered report creation, 500-plus integrations, and Nova meeting intelligence: pre-call briefs, transcripts, and suggested CRM updates. Growth adds Gmail or Outlook sync, bulk email tracking, automations, and a meeting scheduler. Premium adds LeadBooster, custom scoring, company enrich, multi-inbox AI email, and e-signatures. Ultimate adds security controls, phone and email enrich, and a sandbox.

Teams pick Pipedrive for a self-serve CRM with published per-seat prices. Lite is $14 per seat per month billed annually ($168 a year). Growth is $39 ($468 a year), Premium $59 ($708), and Ultimate $79 ($948). Monthly billing costs more, and annual billing saves up to 42%. Every plan has a 14-day trial with no card. A hosted MCP server and a public REST API are available for developers and AI assistants.

Who it's for

Best for

  • SMB sales teams that want a visual pipeline CRM
  • Teams that will add email sync on Growth
  • RevOps connecting Zapier, Zoom, or Lemlist
  • Teams that want to query the CRM from Claude via MCP

Not ideal for

  • Buyers who need email sequences on the cheapest seat
  • Recruiting teams that want an ATS as the system of record

Key features

Visual pipeline. Track deals by stage with rotting alerts and customizable deal cards.

Automation + AI. Workflows, email sync (Growth+), and built-in AI to prioritize next actions.

API + MCP. Public REST API plus official MCP at mcp.pipedrive.com (Claude marketplace).

AI features

What the AI doesPlan
AI-powered report creation from text prompts Lite
Pipedrive Nova meeting briefs, transcripts, and CRM updates Lite
AI write, summarize, and reply across inboxes Premium

Only features named in the vendor's own documentation. Anything sold separately is marked as an add-on.

Screenshots

  • Pipedrive: Contact managementContact management
  • Pipedrive: Lead nurturing automationsLead nurturing automations
  • Pipedrive: Sales insightsSales insights
  • Pipedrive: Sales activitiesSales activities
  • Pipedrive: Mobile appMobile app

Images: Pipedrive's own website. Select an image to see it full size.

MCP server

https://mcp.pipedrive.com

First-party MCP at mcp.pipedrive.com. Official vendor-hosted server. Connect Claude or ChatGPT with your own login.

Pricing

Starting price $14/user/mo
Free tier –
Free trial ✓ 14 days
PlanPriceWhat you get
Lite$14/user/moBilled annually, $168 per seat a year
Growth$39/user/moBilled annually
Premium$59/user/moBilled annually
Ultimate$79/user/moBilled annually

Lite is $14/user/mo billed annually ($168 per seat per year). Growth is $39, Premium $59, and Ultimate $79 per user per month on annual billing; monthly billing costs more. Every plan includes a 14-day free trial. Confirm current terms on the vendor site.

Checked 19 Sep 2026. Vendors change prices without notice.

See current pricing on Pipedrive (opens in a new tab)

Is Pipedrive expensive?

Pipedrive starts at $14/user/mo. We list 103 CRM tools in total. 12 have a free tier, and those with a public price typically start around $79 a month.

  • 44 quote-based
  • 12 free tier
  • 46 public price

Worked out automatically from every CRM listing, so it updates as the directory changes.

Pros and cons

Pros

  • Lite at $14/user/mo billed annually
  • 14-day trial, no credit card
  • Hosted MCP server plus REST API

Cons

  • Email sync and sequences start on Growth
  • Contact enrichment is on Ultimate only
  • Monthly billing costs more than annual

Integrations

Zapier Zoom Lemlist Gmail Outlook

From the vendor's own site (opens in a new tab).

What's new at Pipedrive

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How Pipedrive compares

See all Pipedrive alternatives, with what each one does differently and a head to head for every pairing.

ToolFree tierFromMCPAPICompare
Pipedrive (this tool) –$14/user/mo✓✓
HubSpot Free CRM plus a larger marketing hub if you will outgrow a pipeline tool. ✓$20/seat/mo✓✓ Compare
Attio Modern data CRM if you want a flexible object model more than a sales board. ✓$35/user/mo✓✓ Compare
Close CRM with built-in calling if the pipeline and the phone should share one seat. –$9/user/mo✓✓ Compare
Salesforce Recruiting CRM Salesforce if recruiting CRM on the core platform is the requirement. –$25/user/mo✓✓ Compare
HubSpot

$20/seat/mo Free tier MCP API

Free CRM plus a larger marketing hub if you will outgrow a pipeline tool.

Attio

$35/user/mo Free tier MCP API

Modern data CRM if you want a flexible object model more than a sales board.

Close

$9/user/mo MCP API

CRM with built-in calling if the pipeline and the phone should share one seat.

Salesforce Recruiting CRM

$25/user/mo MCP API

Salesforce if recruiting CRM on the core platform is the requirement.

Your next step

Shortlisting Pipedrive?

Frequently asked questions

What is Pipedrive?
Sales CRM with pipeline tracking, automation, and official MCP. Sales CRM and pipeline management for SMBs. Pipedrive is listed under CRM in the Work Insiders directory.
Is Pipedrive free?
No. Pipedrive is a paid product. It does offer a 14-day free trial.
Does Pipedrive have an MCP server or API?
Yes. Pipedrive has a first-party MCP server and a public API.
What are alternatives to Pipedrive?
Pipedrive alternatives worth comparing are HubSpot, Attio, Close and Salesforce Recruiting CRM. The comparison table above shows free tier, starting price, MCP and API side by side.