
$20/seat/mo Free tier MCP API
Why it comes up: Free CRM plus a larger marketing hub if you will outgrow a pipeline tool.
Stands out: A real free CRM for two users, plus a hosted MCP server at mcp.hubspot.com and a full public API.
Watch out: Professional and Enterprise carry required one-time onboarding fees ($1,500 and $3,500). The free CRM stops at two users.
Best for
- Revenue teams that want CRM, email and sequences in one login
- Recruiters using HubSpot as a recruiting CRM and outreach hub
- Teams connecting AI agents through HubSpot's MCP server
4.5 on Capterra from 4,485 reviews
Read the HubSpot write-up · Pipedrive vs HubSpot

$35/user/mo Free tier 14 day free trial MCP API
Why it comes up: Modern data CRM if you want a flexible object model more than a sales board.
Stands out: A hosted MCP server and REST API are available on every plan, including Free, with a 14-day Pro trial.
Watch out: Plus caps at 10 seats. Call Intelligence, sequences, and AI agents sit on Pro. Extra workspace credits are add-on packs.
Best for
- Startups replacing a rigid CRM with custom objects
- Small teams that want Free (3 seats) before paying
- RevOps that will run Claude against the CRM via MCP
Read the Attio write-up · Pipedrive vs Attio

$9/user/mo Free trial MCP API
Why it comes up: CRM with built-in calling if the pipeline and the phone should share one seat.
Stands out: Calling inside the CRM (not a bolted-on dialer), plus WhatsApp, Calendly, HubSpot, and a first-party MCP.
Watch out: Phone lines are $1/line/month, which is not the CRM seat. Solo annual is $9/user. Calling is usage-based on top.
Best for
- Small sales and recruiting desks that live on the phone
- Teams that want CRM plus dialer in one login
- Buyers who will try with no card
4.7 on Capterra from 164 reviews
Read the Close write-up · Pipedrive vs Close
Why it comes up: Salesforce if recruiting CRM on the core platform is the requirement.
Stands out: Agentforce agents for candidate engagement, job matching and seller coaching on one client and candidate record.
Watch out: The $25 entry is Starter Suite for small staffing firms; most recruiting setups are quoted higher. Some Agentforce features may not be generally available yet.
Best for
- Staffing firms already on Salesforce Sales Cloud
- Agencies that want recruiters and sellers on one record
- Teams ready to use Agentforce for screening and scheduling
Read the Salesforce Recruiting CRM write-up · Pipedrive vs Salesforce Recruiting CRM