Bullseye
Person level website visitor identification that turns anonymous B2B traffic into named, emailable leads delivered to your CRM, inbox or Slack.
From $99/mo 14-day free trial
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Bottom line
Person-level website visitor ID with CRM routing. Lite is $99/mo, or $82.50/mo billed annually, with a 14-day trial.
Stands out for: Credits cover visitor ID, Contact Database unlocks, and B2B phones on every plan, with HubSpot and Salesforce included.
Watch out for: Unused credits never roll over. Visitor phones cost 5 credits when found. SSO and whitelabel are Enterprise-only.
Overview
Bullseye identifies up to 40 percent of anonymous website visitors and returns name, work email, title, and company, then routes them to CRM, Slack, or email. The same product searches a B2B contact database, unlocks phones, and syncs audiences to Meta and Google. Lite includes about 200 credits per month, two seats, native automations, and the account API. One credit equals one identified visitor. Contact Database search is free, with about 100 free reveals per cycle on B2B identification.
GTM teams pick Bullseye to skip form fills and still get a person, not just an IP. Lite is $99 per month, or $82.50 per month billed annually. Starter is $149.17 per month annually. Growth is $332.50. Scale is $582.50. Expansion is $832.50. A 14-day trial needs no card. Identification pauses at the credit cap unless overage is enabled. Enterprise adds unlimited seats, SSO, and a partner API.
Who it's for
Best for
- B2B teams identifying anonymous site visitors
- Sales orgs pushing IDs into HubSpot or Salesforce
- Agencies managing several client workspaces
- Buyers who want a 14-day trial with no card
Not ideal for
- Consumer sites that need B2C identification only
- Teams that need SSO on a cheap plan
Key features
- Person level visitor identification
- ICP and persona filters
- Real time Slack and email alerts
- HubSpot CRM sync
- Webhooks and CSV export
- Paid social audience building
- Agency white label
Pricing
| Plan | Price | What you get |
|---|---|---|
| Lite | $99/mo | $82.50/mo billed annually, ~200 credits, 2 seats |
| Starter | $149.17/mo | billed annually |
| Growth | $332.50/mo | billed annually |
| Scale | $582.50/mo | billed annually |
| Expansion | $832.50/mo | billed annually |
Lite is $99/mo billed monthly, or $82.50/mo billed annually, for about 200 credits and 2 seats. Starter is $149.17/mo annually, Growth $332.50, Scale $582.50, Expansion $832.50. 1 credit = 1 identified visitor. Visitor phones are 5 credits when found. Unused credits never roll over. 14-day trial, no card. Confirm current terms on the vendor site.
Checked 19 Sep 2026. Vendors change prices without notice.
Is Bullseye expensive?
Bullseye starts at $99/mo. We list 196 lead generation tools in total. 49 have a free tier, and those with a public price typically start around $49 a month.
- 30 quote-based
- 49 free tier
- 151 public price
Worked out automatically from every lead generation listing, so it updates as the directory changes.
Pros and cons
Pros
- Lite from $99/mo or $82.50 annual
- 14-day trial, no credit card
- HubSpot and Salesforce on every plan
Cons
- Credits expire each month
- Visitor phones cost 5 credits
- SSO only on Enterprise
Integrations
HubSpot Salesforce Slack Twilio Google Sheets Zapier Meta Google
How Bullseye compares
See all Bullseye alternatives, with what each one does differently and a head to head for every pairing.
| Tool | Free tier | From | MCP | API | Compare |
|---|---|---|---|---|---|
| | – | $99/mo | – | ✓ | |
| | – | $500/mo | – | ✓ | Compare |
| | ✓ | $79/mo | – | – | Compare |
| | – | €69/mo | – | – | Compare |
| | – | $49/mo | – | ✓ | Compare |
$500/mo API
Audience activation and visitor ID from $500/mo billed annually.
$79/mo Free tier
US B2B visitor identification focused on LinkedIn identities.
€69/mo
Company-level visitor ID for European go-to-market teams.
$49/mo API
Company identification on website traffic for inbound sales.