Default

Inbound lead routing, forms, enrichment, and meeting assignment in one workflow.

From $1,000/mo MCP server API

Visit Default (opens in a new tab)

Bottom line

GTM platform for enrichment, routing, and scheduling. Growth is $12,000 per year, about $1,000/mo, plus optional seats.

Stands out for: An MCP server lets agents read logs, write fields, and trigger routing and enrichment workflows.

Watch out for: Published prices are annual. Routing and scheduling seats are $540/user/yr extra. Extra enrichment credits are $0.10 each.

Overview

Default is go-to-market software for workflows, enrichment waterfalls, lead routing, and meeting scheduling. Growth is $12,000 per year with 24,000 enrichment credits and 200,000 workflow runs. Enterprise is $25,000 per year with 60,000 credits and 600,000 runs. Credits call providers such as Apollo, Clearbit, People Data Labs, and Wiza. Identified website visitors use 3 credits each. Included credits and workflow runs roll over inside the annual term.

Revenue teams pick Default to run inbound and outbound on one control layer, including an MCP for agents. Routing and scheduling seats are $540 per user per year, or $240 per year for scheduling-only seats. Extra credits are $0.10. Native connections include HubSpot, Salesforce, Slack, and Zapier. Buying is demo-led. There is no public free trial.

Who it's for

Best for

  • RevOps teams replacing a patchwork of routers
  • Inbound teams scoring and assigning demo forms
  • Outbound teams turning intent into booked meetings
  • Companies that want Claude or agents on GTM data

Not ideal for

  • Early teams that cannot spend $12,000 per year
  • Solo reps who only need a calendar link

Key features

Lead routing. Forms, enrichment, and meeting assignment on one inbound canvas.

Workflow canvas. Chili Piper lane: website to booked meeting.

AI features

What the AI doesPlan
Agent triggers and MCP access to GTM workflows and data Included

Only features named in the vendor's own documentation. Anything sold separately is marked as an add-on.

MCP server

First-party MCP confirmed on the vendor site: https://www.default.com/solutions/default-mcp

Pricing

Starting price $1,000/mo
Free tier –
PlanPriceWhat you get
Growth$12,000/yr24,000 credits, 200,000 workflow runs per year
Enterprise$25,000/yr60,000 credits, 600,000 workflow runs per year
Routing + Scheduling seat$540/user/yrScheduling-only seat $240/user/yr

Growth is $12,000 per year, which works out to $1,000 per month, with 24,000 enrichment credits and 200,000 workflow runs a year. Enterprise is $25,000 per year with 60,000 credits and 600,000 runs. Seats are extra: Routing and Scheduling is $540 per user per year, Scheduling only is $240. Extra credits are $0.10. No monthly prices are published. Confirm current terms on the vendor site.

Checked 4 Nov 2026. Vendors change prices without notice.

See current pricing on Default (opens in a new tab)

Is Default expensive?

Default starts at $1,000/mo. We list 257 lead generation tools in total. 74 have a free tier, and those with a public price typically start around $49 a month.

  • 37 quote-based
  • 74 free tier
  • 208 public price

Worked out automatically from every lead generation listing, so it updates as the directory changes.

Pros and cons

Pros

  • Growth $12,000/yr (about $1,000/mo)
  • MCP for logs, writes, and workflows
  • HubSpot and Salesforce record sync

Cons

  • Annual billing on published plans
  • Seats and credits stack on the base
  • Entry is $12,000 per year

Integrations

HubSpot Salesforce Slack Zapier Apollo.io Clearbit People Data Labs Wiza

From the vendor's own site (opens in a new tab).

What's new at Default

  1. Announcement

    7 New Features in Default That Will Improve Your Inbound Conversion Rates (opens in a new tab)

See all 1 Default update, taken from Default's own announcements and our price checks.

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How Default compares

See all Default alternatives, with what each one does differently and a head to head for every pairing.

ToolFree tierFromMCPAPICompare
Default (this tool) –$1,000/mo✓✓
Chili Piper Inbound router focused on Salesforce meeting conversion. –$15,000/yr–– Compare
RevenueHero Scheduling and routing with a lower published platform fee. –$79/mo–✓ Compare
Calendly Lightweight booking when enrichment and routing are out of scope. ✓$10/seat/mo✓✓ Compare
Clay Enrichment waterfalls if scheduling is not the buying reason. ✓$185/mo✓✓ Compare
Chili Piper

$15,000/yr

Inbound router focused on Salesforce meeting conversion.

RevenueHero

$79/mo API

Scheduling and routing with a lower published platform fee.

Calendly

$10/seat/mo Free tier MCP API

Lightweight booking when enrichment and routing are out of scope.

Clay

$185/mo Free tier MCP API

Enrichment waterfalls if scheduling is not the buying reason.

Your next step

Shortlisting Default?

Frequently asked questions

What is Default?
Inbound lead routing, forms, enrichment, and meeting assignment in one workflow. Default is an inbound automation platform: forms, enrichment, routing rules, and calendar assignment on one canvas. Default is listed under Lead generation and Scheduling in the Work Insiders directory.
Is Default free?
No. Default is a paid product.
Does Default have an MCP server or API?
Yes. Default has a first-party MCP server and a public API.
What are alternatives to Default?
Default alternatives worth comparing are Chili Piper, RevenueHero, Calendly and Clay. The comparison table above shows free tier, starting price, MCP and API side by side.
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