Head to head

RB2B vs Swan AI

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

RB2B

$79/mo Free tier Free trial

Person-level US website visitor identification. Free company-level plan; Starter is $79/mo; 7-day Pro trial.

Where RB2B fits

  • US inbound teams who want to know which person is on the site
  • HubSpot or Salesforce shops
  • Clay and Instantly users turning visits into outbound
  • Buyers who will start free at company-level

Swan AI

$100/mo

Swan AI is a credit-priced GTM platform that deanonymizes site visitors, scores ICP fit, and runs LinkedIn plus email outreach. Paid plans start from $100/mo. Growth is $419/mo.

Where Swan AI fits

  • GTM teams that want visitor ID, ICP scoring, and outbound in one credit pool
  • Shops already on HubSpot or Outlook that want Swan to update CRM and send mail
  • Small teams that can live on 5 Growth seats before buying extras at $20/mo
  • Operators who prefer paying for actions rather than a large SDR headcount

At a glance

DetailRB2BSwan AI
Starting price$79/mo$100/mo
Free tier✓Yes–No
Free trialYesNot on record
MCP server–No–No
Public API–No–No
Listed underEmail finders, Lead generation, Visitor IDLead generation, Outreach, Visitor ID

Where they pull apart

RB2B

Stands out: US person-level visitor ID with a forever-free company-level rung, with HubSpot, Salesforce, Slack, Clay, and Zapier named.

Watch out: Person-level starts at Starter $79. Pro is $149 and Pro+ $199. This is US-centric; do not expect EU personal identification.

Not the right fit for

  • EU GDPR-first visitor ID
  • Teams that only need account-level (Albacross/Snitcher)
  • People who need a sequencer

Swan AI

Stands out: Growth includes 2,000 credits, a $99 platform fee plus $0.16 per credit, and 5 seats. Alert recipients and view-only dashboard users do not consume seats.

Watch out: Each extra conversational seat is $20/mo. Credit top-ups cost 150 percent of the plan rate. HubSpot-class premium integrations start on Growth, not the entry card.

Not the right fit for

  • Buyers who need a free-forever visitor pixel with no credit burn
  • Enterprises that will only buy a named Salesforce seat bundle on Scale

Pros and cons

RB2B

  • Forever-free company-level plus $79 person-level Starter
  • 7-day trial
  • HubSpot, Salesforce, Slack, Clay, Zapier named
  • US person-level, not a global GDPR product
  • Not a sequencer
  • Paid rungs escalate quickly

Swan AI

  • Growth prints $419/mo with 2,000 credits and 5 seats
  • Alert and view-only access is free, so the whole team can watch without extra seats
  • Unused credits roll on monthly plans, and annual terms allow use anytime in-year
  • Top-up credits are billed at 150 percent of the plan rate
  • Extra seats are $20/mo once you outgrow the plan allotment
  • Premium CRM connectors are gated to Growth and above

What each one costs

RB2B

$79/mo

Checked 7 Sep 2026

Swan AI

$100/mo

Paid plans start from $100/mo. Growth is $419/mo with 2,000 credits, a $99 platform fee plus $0.16 per credit, and 5 seats. Extra seats are $20/mo. Scale is custom. Credit top-ups are 150 percent of the plan rate. Annual billing advertises up to 20 percent off platform fees and credit tiers. Confirm current terms on the vendor site.

Checked 19 Sep 2026

Common questions

Is RB2B cheaper than Swan AI?
RB2B starts lower, at $79/mo against $100/mo for Swan AI. That is the entry plan on each side, so the real number depends on seats and the tier you land on.
Can you try RB2B or Swan AI for free?
RB2B carries a free tier on our listing. RB2B offers a free trial.

Not the pair you wanted?

All RB2B alternatives All Swan AI alternatives Every Email finders tool

Editorial listings, never paid rankings. Prices checked 7 Sep 2026. Confirm current terms on the vendor site. Spot an error?