Buffer
Stands out: MCP is included on the free plan, so Claude or ChatGPT can draft and queue posts without a paid seat.
Watch out: The $5 figure is per channel on yearly billing; monthly costs more. Free caps you at 10 scheduled posts per channel and one user.
Not the right fit for
- Newsrooms that need a full social suite beyond scheduling
- Users who only want LinkedIn commenting, not a multi-network queue
SocialBu
Stands out: Covers 12 networks, including Threads, Bluesky, Mastodon and Google Business Profile, with a free entry plan.
Watch out: Free is 3 accounts and 10 lifetime posts. Starter caps at 8 accounts and 750 posts a month; automation and social listening sit on higher plans.
Not the right fit for
- Anyone who needs more than 10 free posts
- Teams that need social listening on the entry plan