Compare/Head to head

AuthoredUp vs SocialBu

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

Starting price

AuthoredUp

$19.95/mo Free trial

LinkedIn post editor with drafts, scheduling and analytics. Individual is $19.95/mo, or $16.63/mo billed yearly, and you can start free with no card.

Where AuthoredUp fits

Individuals formatting and scheduling LinkedIn posts
Small teams sharing drafts across three or more profiles
Users who want Claude to read drafts via MCP
Agencies that need a custom Growth plan

SocialBu

$22/mo Free tier 7 day free trial

Social media scheduler with a free plan. Paid Starter is $22/mo billed yearly or $29/mo monthly, and every paid plan starts with a 7-day trial.

Where SocialBu fits

Solo marketers trying a free scheduler
Small businesses managing up to 8 accounts
Agencies managing up to 50 accounts
Teams posting to Threads, Bluesky and YouTube

At a glance

Detail	AuthoredUp	SocialBu
Starting price	$19.95/mo	$22/mo
Free tier	–No	✓Yes
Free trial	Yes	7 day free trial
MCP server	✓Yes	✓Yes
Public API	✓Yes	✓Yes
Listed under	Personal brand	Personal brand

Where they pull apart

AuthoredUp

Stands out: A hosted MCP server and a REST API come with trial and paid accounts, so AI assistants can read your posts, stats and drafts.

Watch out: Business costs $14.95 per profile per month with a three-profile minimum. The free trial has no stated length, and there is no free-forever plan.

Not the right fit for

Sales teams that need LinkedIn connection sequences
Users who want a free-forever plan

SocialBu

Stands out: Covers 12 networks, including Threads, Bluesky, Mastodon and Google Business Profile, with a free entry plan.

Watch out: Free is 3 accounts and 10 lifetime posts. Starter caps at 8 accounts and 750 posts a month; automation and social listening sit on higher plans.

Not the right fit for

Anyone who needs more than 10 free posts
Teams that need social listening on the entry plan

Pros and cons

AuthoredUp

Individual plan $19.95/mo, no card to start
Hosted MCP server and REST API included
Free seats for managers and ghostwriters

No free-forever plan
Business needs at least three profiles
No LinkedIn outreach or sequences

SocialBu

Free plan plus 7-day paid trial
Supports 12 social networks
MCP server for AI assistants

Free plan is 10 lifetime posts
Starter caps at 8 accounts
Listening and automation on upper plans

What each one costs

AuthoredUp

$19.95/mo

Individual is $19.95/mo for one LinkedIn profile, or $16.63/mo billed yearly ($199.50/yr). Business is $14.95 per profile per month ($12.46 billed yearly) with a three-profile minimum. The custom Growth plan is billed annually with a 10-profile minimum. Confirm current terms on the vendor site.

Checked 4 Nov 2026

SocialBu

$22/mo

Free covers 3 accounts and 10 lifetime posts. Starter is $22/mo billed yearly or $29/mo monthly for up to 8 accounts; Agency is $149/mo yearly or $199/mo monthly for up to 50 accounts. Yearly billing saves about 25%, and paid plans start with a 7-day trial. Confirm current terms on the vendor site.

Checked 4 Nov 2026

Common questions

Is AuthoredUp cheaper than SocialBu?

AuthoredUp starts lower, at $19.95/mo against $22/mo for SocialBu. That is the entry plan on each side, so the real number depends on seats and the tier you land on.

Can you try AuthoredUp or SocialBu for free?

SocialBu carries a free tier on our listing. AuthoredUp offers a free trial. SocialBu offers a 7 day free trial.

Does AuthoredUp or SocialBu have an MCP server?

AuthoredUp and SocialBu ship a first party MCP server, so an AI assistant can work the product directly.

Not the pair you wanted?

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Editorial listings, never paid rankings. Prices checked 4 Nov 2026. Confirm current terms on the vendor site. Spot an error?