AI Ark
Stands out: Lookalike search, semantic search and personality analysis are on every plan, including Free, plus a hosted MCP server and REST API.
Watch out: The free plan selects only 25 records at a time, and exports stop when its 100 monthly credits run out. Annual billing saves 20 percent.
Not the right fit for
- Teams that want a sequencer in the same tool
- Users who want unlimited exports on the free plan
ZoomInfo
Stands out: The buying-committee graph and intent data, not just email lookup.
Watch out: Recruiter-only desks should price Wiza, ContactOut or Tomba first. This is an enterprise contract.
Not the right fit for
- Recruiter-only buyers signing a new enterprise contract
- Teams that only need email and mobile lookup