Guider
Mentoring and coaching platform that uses AI to match people by development needs.
Quote-based pricing
Bottom line
AI matched mentoring and coaching for UK and European enterprises. Pricing is not published, and the product now sits within Thrive Learning.
Stands out for: It covers both mentoring and coaching with AI matching on development needs, now backed by Thrive Learning.
Watch out for: Pricing, integrations and API details are not shown on its public site, and its roadmap now depends on Thrive.
Overview
Guider is a UK mentoring and coaching platform for organizations that want to scale employee development. Admins invite participants by link, and each participant builds a profile in a few minutes.
Its AI matching algorithm pairs people with mentors based on development needs, replacing manual matching and spreadsheets. Sessions can run inside the platform with video chat and shared notes, and calendar integration covers Outlook and Google calendars.
The platform measures program activity, participant engagement and feedback. Thrive names LVMH, Fever Tree, Visa and EY among Guider clients.
Thrive Learning acquired Guider in July 2025 and says Guider will keep running as a standalone platform. Pricing is quoted.
Who it's for
Best for
- UK and European enterprises
- Mentoring plus coaching programs
- Thrive Learning customers
Not ideal for
- Buyers wanting list prices
- Teams needing documented API access
- Buyers wanting a free trial
Key features
AI matching. An algorithm pairs participants with mentors based on their development needs.
Virtual sessions. Built in video chat and shared notes support remote and hybrid mentoring.
Calendar integration. Connects with Outlook and Google calendars for scheduling.
Impact measurement. Tracks program activity, engagement and feedback to report results.
AI features
| What the AI does | Plan |
|---|---|
| AI matching pairs participants with mentors by development needs | Included |
Only features named in the vendor's own documentation. Anything sold separately is marked as an add-on.
Pricing
Guider does not publish prices on its site. Its homepage offers a free demo, and pricing is quoted after it. Confirm current terms on the vendor site.
Checked 22 Oct 2026. Vendors change prices without notice.
Is Guider expensive?
Guider does not publish a price. It is one of 8 quote-based tools among the 8 mentoring & ergs tools in our directory. 0 have a free tier, and those with a public price typically start around $299 a month.
- 8 quote-based
- 0 free tier
- 1 public price
Worked out automatically from every mentoring & ergs listing, so it updates as the directory changes.
Pros and cons
Pros
- AI matching on development needs
- Built in video and shared notes
- Mentoring and coaching in one tool
Cons
- No published pricing
- Few integrations named publicly
- Recent change of ownership
Integrations
Outlook Google Calendar
What's new at Guider
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How Guider compares
See all Guider alternatives, with what each one does differently and a head to head for every pairing.
| Tool | Free tier | From | MCP | API | Compare |
|---|---|---|---|---|---|
| | – | Sales-quoted | – | – | |
 PushFar PushFar is another UK platform with AI matching, white label branding and mentor training content. | – | Sales-quoted | – | – | Compare |
 Mentorloop Mentorloop publishes a starting price and has a self serve plan. | – | $299/mo | – | ✓ | Compare |
 Ten Thousand Coffees 10KC focuses on cohort based pathways tied to retention and mobility reporting. | – | Sales-quoted | – | – | Compare |
PushFarSales-quoted
PushFar is another UK platform with AI matching, white label branding and mentor training content.
Mentorloop$299/mo API
Mentorloop publishes a starting price and has a self serve plan.
Ten Thousand CoffeesSales-quoted
10KC focuses on cohort based pathways tied to retention and mobility reporting.
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