Instantly
Our pick · we use it dailyHigh-volume cold email with warmup and unibox.
From $47/mo Free trial MCP server API
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Bottom line
Cold-email infra for teams farming many sending mailboxes. Public Outreach start is $47/mo monthly.
Stands out for: Warmup, unibox, and volume send with hosted MCP and a public API, plus an AI Recruiting Agent that finds candidates from a job link and emails them.
Watch out for: Deliverability still depends on your domains and inboxes, not the tool alone.
Overview
Instantly is cold-email infrastructure for teams that farm many sending mailboxes. Warmup, a unibox, and volume sends sit in one product, without enterprise sales-engagement pricing. Recruiters use it for outbound campaigns. It is not an ATS. It also has a hosted MCP at mcp.instantly.ai and a REST API.
In September 2026 Instantly added an AI Recruiting Agent. You give it a job posting or careers page link, it finds matching candidates in Instantly's own lead database, and it writes and sends personalized outreach from your connected mailboxes. By default nothing happens until you approve the suggested candidates and each email draft in the activity feed; an Autopilot mode removes that step. Each candidate found and enriched costs 5 credits, and credits are billed separately from the outreach plan.
Teams pick it when mailbox count and deliverability tooling matter more than a pretty sequence designer. Outreach Growth is $47/mo billed monthly, with a no-card get-started path. The marketplace includes HubSpot, Slack, and several enrichment partners.
Who it's for
Best for
- Outbound recruiting teams sending at volume
- Agencies running many sending accounts
- Desks that need warmup plus a unibox
- Recruiters who want an agent to find candidates and send first outreach
- MCP/API automation around campaigns
Not ideal for
- Teams that only need LinkedIn messaging
- Buyers looking for an ATS
Key features
Warmup. Keep new mailboxes healthy before you blast sequences.
Unibox. Work replies from many sending accounts in one inbox.
Volume send. Scale cold email across a box farm without Instantly-level complexity elsewhere.
AI Recruiting Agent. Paste a job link and it finds matching candidates, then writes and sends the outreach once you approve.
Screenshots
AI lead search
AI-written email sequences
Unified inbox (Unibox)
Lead finder filters
Campaign results graph
Images: Instantly's own website. Select an image to see it full size.
MCP server
https://mcp.instantly.ai/mcp
First-party MCP at mcp.instantly.ai. REST plus a hosted MCP server.
Setup steps and live status MCP Directory Check your stack in the MCP readiness checker
Pricing
| Plan | Price | What you get |
|---|---|---|
| Growth | $47/mo | $37.60/mo billed yearly |
| Hypergrowth | $97/mo | 25,000 contacts |
| Light Speed | $358/mo | 500,000 emails a month |
The Growth outreach plan is $47/mo ($37.60/mo billed yearly) and Hypergrowth is $97/mo; lead credits are sold as separate plans from $47/mo. Confirm current terms on the vendor site.
Checked 21 Sep 2026. Vendors change prices without notice.
Is Instantly expensive?
Instantly starts at $47/mo. We list 98 outreach tools in total. 21 have a free tier, and those with a public price typically start around $59 a month.
- 11 quote-based
- 21 free tier
- 82 public price
Worked out automatically from every outreach listing, so it updates as the directory changes.
Pros and cons
Pros
- Warmup and unibox in the same desk
- AI Recruiting Agent sources candidates and drafts outreach from a job link
- Hosted MCP plus REST API
- No-card get-started path on the vendor site
Cons
- Sending domains and inboxes are bought separately
- Sequence designer is plainer than multichannel rivals
- Volume tiers step up quickly as mailboxes grow
Integrations
HubSpot Slack RB2B BetterContact Findymail Gojiberry
What's new at Instantly
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How Instantly compares
See all Instantly alternatives, with what each one does differently and a head to head for every pairing.
| Tool | Free tier | From | MCP | API | Compare |
|---|---|---|---|---|---|
| | – | $47/mo | ✓ | ✓ | |
| | – | $39/mo | ✓ | ✓ | Compare |
| | – | $55/mo | ✓ | ✓ | Compare |
| | – | $60/mo | ✓ | ✓ | Compare |
| | – | $29/mo | – | – | Compare |
$39/mo MCP API
Agency mailbox infra with unlimited boxes and a similar paid start.
$55/mo MCP API
Multichannel plus creative personalization if volume-only is too thin.
$60/mo MCP API
Email, LinkedIn, calls, and SMS in one sequence, with MCP.
Your next step
Shortlisting Instantly?
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