Vela
AI agents for UK staffing firms that clean CRM data, run client BD and nurture, and source candidates from your database.
From £299/mo
Bottom line
Vela is a young UK company selling AI agents to staffing and recruitment firms that work inside their existing CRM. It cleans contact data first, then runs client business development, long-term nurture and candidate screening from the database you already own. Core starts at £299/month (£239 billed annually) and Sift candidate screening at £1,500/month, in GBP only.
Stands out for: It insists on fixing CRM data before any outreach runs, and its agents share that data so Scout and Pulse skip records Core flags as stale. Sift builds UK Right to Work checks into the AI qualification interview and writes the outcome to the candidate record.
Watch out for: Vela launched in May 2026 and says itself it is a young company; the performance figures on its pages are labelled as illustrative, not customer results. Pricing is GBP only, Sift is built for UK agencies, and live integrations are limited to a few CRMs such as JobAdder, Salesforce and Firefish.
Overview
Vela was founded in April 2025 by Ben Harper, who previously led commercial teams at Bullhorn, and went live in May 2026 with four agents for staffing and recruitment firms. Vela Tech Ltd operates under UK GDPR, runs on AWS in UK and EU regions, and lists Anthropic's Claude API as its AI layer and Pinecone for candidate search.
Core is the starting point. It audits the CRM, then continuously refreshes email, phone, job title, employer and company details, scores confidence on each record and flags bounce risk. Data is written back to standard fields, and no record is deleted without approval.
Scout handles first-touch business development: it reads hiring signals such as new postings, funding and leadership changes, writes outreach in your agency's tone and niche, and sends from your own domain. Pulse then keeps contacts warm with 5 to 12 touchpoints a year, with send windows, frequency caps, suppression lists and optional consultant approval on both.
Sift sources candidates from your existing database using vector search, runs adaptive AI qualification interviews by phone, email, WhatsApp or SMS, checks UK Right to Work, and writes scores, transcripts and formatted CVs back to the CRM. Higher tiers add interview scheduling and client-ready candidate packs.
Pricing is in GBP on rolling monthly terms with 20% off annually. Core runs £299/month (£239 annually) for 1,000 contacts or £799/month for 3,000. Sift runs from £1,500/month for 50 jobs to £4,000/month for 400 jobs. BD bundles start at £399/month, and Scout or Pulse alone are quoted. Most firms begin with a CRM data assessment and an optional paid 30-day pilot.
Who it's for
Best for
- UK staffing agencies with a large, stale CRM
- Agencies that want client BD and nurture running without consultant time
- Firms on JobAdder, Salesforce, Firefish or Bullhorn
- Agencies that want candidate shortlists built from their own database
Not ideal for
- US agencies that need USD billing and US Right to Work checks
- Firms on a CRM Vela does not yet integrate with
Key features
Core data enrichment. Continuously validates email, phone, job title and employer on client and candidate records, flags bounce risk and writes back to standard CRM fields without deleting records.
Scout BD outreach. Watches for hiring signals, writes first-touch emails in your agency's tone and niche, and sends from your own domain with optional consultant approval.
Pulse nurture. Sends 5 to 12 value-led touchpoints per contact a year, with cadence caps, suppression lists and stop rules, to reactivate dormant clients.
Sift candidate screening. Searches your own candidate database, runs AI qualification interviews by phone, email, WhatsApp or SMS, checks UK Right to Work and writes shortlists back to the CRM.
AI features
| What the AI does | Plan |
|---|---|
| Core enriches and validates contact and company records with confidence scores | Core Growth |
| Scout writes signal-led first-touch BD emails in your agency's tone | Outreach Bundle |
| Pulse runs long-term contextual nurture sequences for dormant contacts | Outreach Bundle |
| Sift runs AI qualification interviews with UK Right to Work checks | Sift Starter |
Only features named in the vendor's own documentation. Anything sold separately is marked as an add-on.
Pricing
| Plan | Price | What you get |
|---|---|---|
| Core Growth | £299/mo | 1,000 contacts enriched a month; £239/mo billed annually |
| Core Scale | £799/mo | 3,000 contacts enriched a month; £639/mo billed annually |
| Full BD Suite Growth | £699/mo | Scout, Pulse and Core; £559/mo billed annually |
| Sift Starter | £1,500/mo | 50 jobs a month; £1,200/mo billed annually |
| Sift Growth | £3,000/mo | 150 jobs a month, adds interview scheduling and client packs |
| Sift Scale | £4,000/mo | 400 jobs a month, adds custom question sets and multi-branch |
Vela prices each agent separately in GBP on rolling monthly terms, with 20% off for annual billing; no USD price is published. Core (CRM enrichment): Growth £299/month (£239 annually) for 1,000 contacts enriched a month, Scale £799/month (£639 annually) for 3,000, Enterprise custom. Sift (candidate sourcing and screening): Starter £1,500/month (£1,200 annually) for 50 jobs a month, Growth £3,000/month (£2,400 annually) for 150 jobs, Scale £4,000/month (£3,200 annually) for 400 jobs, Enterprise custom. Bundles: Scout plus Pulse from £399/month, Pulse plus Core from £499/month, and the Full BD Suite (Scout, Pulse, Core) from £699/month (£559 annually), with Scale versions at £899, £1,199 and £1,499. Scout and Pulse on their own and the full four-agent platform are quoted. Most firms start with a CRM data assessment and an optional paid 30-day pilot. No free trial is listed. Confirm current terms on the vendor site.
Checked 15 Oct 2026. Vendors change prices without notice.
Is Vela expensive?
Vela does not publish a price. It is one of 8 quote-based tools among the 17 AI outreach tools in our directory. 2 have a free tier, and those with a public price typically start around $125 a month.
- 8 quote-based
- 2 free tier
- 10 public price
Worked out automatically from every AI outreach listing, so it updates as the directory changes.
Pros and cons
Pros
- Published GBP prices on rolling monthly terms
- Data enrichment, client BD and candidate screening built for staffing
- Consultant approval, suppression and cadence controls on outreach
Cons
- GBP only and focused on UK agencies
- Launched in 2026 with no published customer results
- Few live CRM integrations so far
Integrations
JobAdder Salesforce Sales Cloud Firefish Bullhorn
What's new at Vela
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How Vela compares
See all Vela alternatives, with what each one does differently and a head to head for every pairing.
| Tool | Free tier | From | MCP | API | Compare |
|---|---|---|---|---|---|
| Vela (this tool) | – | £299/mo | – | – | |
 VoiBo UK voice AI agents that phone applicants and work dormant databases, if you want calls rather than email-led nurture. | – | Quote-based | – | – | Compare |
 Honeylead Hiring-signal BD for recruiting firms with LinkedIn sequences from $79/mo and a 3-day trial, far cheaper than a Vela bundle. | – | $79/mo | ✓ | ✓ | Compare |
 Firefish UK agency CRM and ATS with built-in match AI against your own database, if you would rather change CRM than add agents. | – | Sales-quoted | – | ✓ | Compare |
VoiBoQuote-based
UK voice AI agents that phone applicants and work dormant databases, if you want calls rather than email-led nurture.
Honeylead$79/mo MCP API
Hiring-signal BD for recruiting firms with LinkedIn sequences from $79/mo and a 3-day trial, far cheaper than a Vela bundle.
FirefishSales-quoted API
UK agency CRM and ATS with built-in match AI against your own database, if you would rather change CRM than add agents.
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