Head to head

lemlist vs Smartreach

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

lemlist

$55/mo 14 day free trial

Multichannel sequences with image-heavy personalization, from $55/mo with a 14-day trial and a Chrome extension included.

Where lemlist fits

  • Outbound teams that need more than plain-text volume
  • Desks mixing email and LinkedIn
  • Buyers who want a 14-day trial
  • Teams attaching MCP to campaign data

Smartreach

$29/mo Free trial

Cold email sequences and deliverability. Email Outreach Basic is $29/mo; 14-day trial. No per-seat tax on the email plans.

Where Smartreach fits

  • Outbound teams that want unlimited sending without seat math
  • HubSpot or Salesforce shops
  • Buyers who want a 14-day trial
  • Agencies comparing Instantly and SmartReach

At a glance

DetaillemlistSmartreach
Starting price$55/mo$29/mo
Free tierNoNo
Free trial14 day free trialYes
MCP serverYesNo
Public APIYesNo
Listed underLead generation, LinkedIn, OutreachOutreach
Capterra4.6 from 387 reviews4.7 from 27 reviews

Where they pull apart

lemlist

Stands out: Creative personalization plus email and LinkedIn in one sequence, with MCP.

Watch out: Higher tiers at $69, $87 and $109 are close to the entry plan, so check which one covers your channels.

Not the right fit for

  • Agencies that only need unlimited mailboxes
  • Buyers who want calls as a first-class channel

Smartreach

Stands out: Pay for the channel, not the seat: $29 Basic unlimited sending with a 14-day trial, and HubSpot, Salesforce, Pipedrive, Google Workspace named.

Watch out: Calling SKUs start at $39. Pro is $199.

Not the right fit for

  • Enterprises on Outreach
  • People who only need LinkedIn
  • Buyers who need a sub-$29 plan

Pros and cons

lemlist

  • Public $55/mo entry plan
  • 14-day trial
  • Chrome extension included
  • Higher tiers sit close to the entry price
  • Not mailbox-farm infrastructure
  • No calls channel

Smartreach

  • $29 Basic with a 14-day trial
  • No per-seat tax on the email plans
  • HubSpot, Salesforce, Pipedrive named
  • Pro jumps to $199
  • LinkedIn is not the centre

What each one costs

lemlist

$55/mo

From ~$55/mo. Confirm current terms on the vendor site.

Checked 7 Sep 2026

Smartreach

$29/mo

Confirm current pricing on the vendor site.

Checked 18 Sep 2026

Common questions

Is lemlist cheaper than Smartreach?
Smartreach starts lower, at $29/mo against $55/mo for lemlist. That is the entry plan on each side, so the real number depends on seats and the tier you land on.
Can you try lemlist or Smartreach for free?
Neither carries a free tier on our listing. lemlist offers a 14 day free trial. Smartreach offers a free trial.
Does lemlist or Smartreach have an MCP server?
lemlist ships a first party MCP server, so an AI assistant can work the product directly.

Not the pair you wanted?

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Editorial listings, never paid rankings. Prices checked 7 Sep 2026. Confirm current terms on the vendor site. Spot an error?