Head to head

Jobma vs Willo

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

Jobma

Sales-quoted

Jobma packages one-way and live video interviews, skill assessments, and autonomous AI interviews behind a custom quote. The vendor pricing page is a request form, not a rate card.

Where Jobma fits

  • Mid-market TA teams that want one-way and live video in one product
  • High-volume employers adding autonomous AI interviews
  • Staffing firms that need ATS-connected interview links
  • Global hiring teams that need multilingual, mobile-friendly interviews

Willo

$59/role/mo 14 day free trial

One-way video interviews for async screening. £59 per live role/month on the entry plan, with enterprise from £2,999/year.

Where Willo fits

  • Small and mid-sized teams running async screens
  • Teams on Greenhouse, Workable, Lever or Ashby
  • Hiring managers who review on their own time
  • Buyers who want per-role rather than per-seat pricing

At a glance

DetailJobmaWillo
Starting priceSales-quoted$59/role/mo
Free tierNoNo
Free trialNot on record14 day free trial
MCP serverNoNo
Public APINoNo
Listed underAssessments, InterviewingInterviewing
Capterra4.6 from 41 reviews4.7 from 39 reviews

Where they pull apart

Jobma

Stands out: Autonomous AI interviews, one-way video, live video, coding assessments, and scheduling sit in one platform, with SOC 2 Type II and ISO 27001 on the same stack.

Watch out: Every plan is quoted from volume, integrations, and features. There is no monthly self-serve tier, so a two-seat team still goes through sales.

Not the right fit for

  • Startups that need a published $49/mo interview link today
  • Teams that only need a coding pad without video

Willo

Stands out: Priced per live role rather than per seat, with a long list of supported trackers.

Watch out: Priced in pounds, and there is a large gap between the entry plan and enterprise.

Not the right fit for

  • Desks that need live panel video
  • Teams running many roles at once on the entry plan

Pros and cons

Jobma

  • One-way, live, and autonomous AI interviews in one product
  • SOC 2 Type II and ISO 27001 on the same platform
  • Capterra 4.6 from 41 reviews on the matching Jobma listing
  • No public dollar price, only a quote form
  • Implementation is a sales-led rollout
  • Candidate link reliability is a recurring complaint in reviews

Willo

  • Priced per live role rather than per seat
  • Works with the major trackers
  • 14-day trial
  • Priced in pounds
  • Big jump to enterprise
  • Not a live-panel tool

What each one costs

Jobma

Sales-quoted

Jobma sells custom packages based on interview volume, integrations, and features. The pricing page is a request form. FAQ text states there is no public subscription price. Enterprise adds unlimited interviews, SSO, and custom REST API access on a quote. Confirm current terms on the vendor site.

Checked 19 Sep 2026

Willo

$59/role/mo

From ~$100/mo. Confirm current terms on the vendor site.

Checked 17 Sep 2026

Common questions

Can you try Jobma or Willo for free?
Neither carries a free tier on our listing. Willo offers a 14 day free trial.

Not the pair you wanted?

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Editorial listings, never paid rankings. Prices checked 19 Sep 2026. Confirm current terms on the vendor site. Spot an error?