Head to head

Clay vs Enrich.so

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

Clay

$167/mo Free tier 14 day free trial

Waterfall enrichment plus Claygent research columns for GTM and recruiting list work. Free plan exists; paid starts around $167/mo, with a 14-day trial.

Where Clay fits

  • Sourcers building enriched spreadsheets
  • Teams chaining many data vendors
  • Desks that want Claygent research columns
  • RevOps pushing clean rows to a sequencer or ATS

Enrich.so

$49/mo

B2B enrichment API for email, phone, and reverse lookup. Growth is $49/mo for 100,000 credits, with MCP and API included.

Where Enrich.so fits

  • GTM engineers wiring enrichment into a product
  • Teams that want MCP in Claude or Cursor
  • Agencies that refuse per-seat data tools
  • Builders who will start on $49 Growth

At a glance

DetailClayEnrich.so
Starting price$167/mo$49/mo
Free tier✓Yes–No
Free trial14 day free trialNot on record
MCP server✓Yes✓Yes
Public API✓Yes✓Yes
Listed underLead generation, OutreachEmail finders, Lead generation

Where they pull apart

Clay

Stands out: 150+ provider waterfall plus Claygent on every row, with MCP and API.

Watch out: Not a sender. Paid plans start at about $167/mo, with Launch from $185/mo, and credit burn adds up.

Not the right fit for

  • Teams that need Clay to send the email
  • Buyers who want a cheap single-finder

Enrich.so

Stands out: All 12 products, unlimited seats, and an MCP server sit on every plan, including $49 Growth.

Watch out: New accounts get 100 credits to test, not a free-forever plan. Phone and email each draw from the same credit pool.

Not the right fit for

  • Buyers who want a free-forever enrichment plan
  • Teams that need a full outbound sequencer

Pros and cons

Clay

  • Public start at $167/mo
  • 14-day trial documented
  • Waterfall plus Claygent in one table
  • Does not send mail; you still need a sequencer
  • Launch tier costs more, from $185/mo
  • Credit burn is easy to underestimate

Enrich.so

  • Growth $49/mo for 100,000 credits
  • MCP and API on every plan
  • Unlimited seats, no per-user fee
  • 100 credits is a test, not a free plan
  • Not a sequencer or CRM
  • Phone and email share one credit pool

What each one costs

Clay

$167/mo

Free plan, paid from ~$167/mo. Confirm current terms on the vendor site.

Checked 7 Sep 2026

Enrich.so

$49/mo

Growth is $49/mo for 100,000 credits. Scale is $149/mo for 500,000. Pro is $499/mo for 2.5 million. Enterprise is custom. 100 credits on signup with no card, not a free-forever plan. MCP, CLI, and API included on every plan. Unlimited seats. Annual discount exists on Scale and Pro (~2 months). Confirm current terms on the vendor site.

Checked 19 Sep 2026

Common questions

Is Clay cheaper than Enrich.so?
Enrich.so starts lower, at $49/mo against $167/mo for Clay. That is the entry plan on each side, so the real number depends on seats and the tier you land on.
Can you try Clay or Enrich.so for free?
Clay carries a free tier on our listing. Clay offers a 14 day free trial.
Does Clay or Enrich.so have an MCP server?
Clay and Enrich.so ship a first party MCP server, so an AI assistant can work the product directly.

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Editorial listings, never paid rankings. Prices checked 7 Sep 2026. Confirm current terms on the vendor site. Spot an error?