Head to head

Apollo vs Snov.io

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

Apollo

$49/mo Free tier Free trial

All-in-one B2B database plus sequencer, with a free tier and paid plans from around $49/mo.

Where Apollo fits

  • Outbound recruiting and sales on one database
  • Teams that want free-tier access to start
  • Desks that need sequences next to the data
  • Consumers of the Apollo graph via MCP or API

Snov.io

$39/mo Free tier Free trial

Find, verify and send on one bill, including LinkedIn, from $39/mo with a seven-day trial of everything.

Where Snov.io fits

  • Small outbound teams that want data plus send
  • Desks mixing email and LinkedIn
  • Buyers who want a public $39 start and a trial
  • MCP users who still want an interface

At a glance

DetailApolloSnov.io
Starting price$49/mo$39/mo
Free tierYesYes
Free trialYesYes
MCP serverYesYes
Public APIYesYes
Listed underEmail finders, Lead generation, OutreachEmail finders, Lead generation, LinkedIn
Capterra4.5 from 398 reviews4.5 from 215 reviews

Where they pull apart

Apollo

Stands out: A large people database plus email sequences in one login, with MCP and a Chrome extension.

Watch out: Data quality varies by segment, and it does not match enterprise tools for intent data and org charts.

Not the right fit for

  • Buyers who need enterprise-class intent and org charts
  • Teams that want an ATS

Snov.io

Stands out: Finder, drip campaigns and LinkedIn on a single credit bill, with MCP.

Watch out: Warmup and send volume do not match dedicated mailbox infrastructure.

Not the right fit for

  • Agencies farming large mailbox pools
  • Enterprise data buyers

Pros and cons

Apollo

  • Free tier, then a roughly $49/mo paid start
  • Database plus sequences in one login
  • MCP and Chrome extension
  • Data quality varies by segment
  • Less depth on intent than enterprise vendors
  • Credit model needs watching

Snov.io

  • Public $39/mo Starter
  • Finder, verification and send together
  • Seven-day full-feature trial
  • Warmup and volume trail dedicated infrastructure
  • Credit maths needs watching
  • Interface covers a lot of ground at once

What each one costs

Apollo

$49/mo

Free, paid from ~$49/mo. Confirm current pricing on the vendor site.

Checked 7 Sep 2026

Snov.io

$39/mo

From ~$39/mo. Confirm current terms on the vendor site.

Checked 7 Sep 2026

Common questions

Is Apollo cheaper than Snov.io?
Snov.io starts lower, at $39/mo against $49/mo for Apollo. That is the entry plan on each side, so the real number depends on seats and the tier you land on.
Can you try Apollo or Snov.io for free?
Apollo and Snov.io carry a free tier on our listing. Apollo offers a free trial. Snov.io offers a free trial.
Does Apollo or Snov.io have an MCP server?
Apollo and Snov.io ship a first party MCP server, so an AI assistant can work the product directly.

Not the pair you wanted?

All Apollo alternatives All Snov.io alternatives Every Email finders tool

Editorial listings, never paid rankings. Prices checked 7 Sep 2026. Confirm current terms on the vendor site. Spot an error?