Compare/Head to head
Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.
Starting price
$49/mo Free tier Free trial
All-in-one B2B database plus sequencer, with a free tier and paid plans from around $49/mo.
Where Apollo fits
$97/mo Free tier
A developer-first B2B data API: search 693M people and 63M companies, enrich a LinkedIn URL or email into a full record with verified work emails and phones, and run it all from Claude or ChatGPT through a hosted MCP server. No credits, paid plans from $97/mo set your speed, and the free tier gives 1,000 records once.
Where LeadOcean fits
| Detail | Apollo | LeadOcean |
|---|---|---|
| Starting price | $49/mo | $97/mo |
| Free tier | ✓Yes | ✓Yes |
| Free trial | Yes | Not on record |
| MCP server | ✓Yes | ✓Yes |
| Public API | ✓Yes | ✓Yes |
| Listed under | Email finders, Lead generation, Outreach | Email finders, Lead generation, Sourcing |
| Capterra | 4.5 from 398 reviews | Not enough reviews |
Apollo
Stands out: A large people database plus email sequences in one login, with MCP and a Chrome extension.
Watch out: Data quality varies by segment, and it does not match enterprise tools for intent data and org charts.
Not the right fit for
LeadOcean
Stands out: The pricing model: instead of buying credits per contact, you pay for a pace, and reaching it slows requests rather than cutting you off, so a Solo plan can enrich up to 50,000 people a week for $97. Phone numbers and CSV export are included on every paid plan, and the MCP server signs in with your account instead of a pasted key.
Watch out: It is an API and agent tool set, not an app with a search screen, sequences or a Chrome extension, so non-technical recruiters will need Claude, ChatGPT, Clay or a workflow tool in front of it. The 1,000 free records are one-off, signup needs a work email, and the company is young with no outside reviews yet.
Not the right fit for
Apollo
LeadOcean
Apollo
$49/mo
Free, paid from ~$49/mo. Confirm current pricing on the vendor site.
Checked 7 Sep 2026
LeadOcean
$97/mo
LeadOcean prices by pace, not credits: every plan reaches the whole database and every feature, and the price sets speed and headroom. Free costs nothing and gives 1,000 records once (not monthly), 5 requests a second and one key; it needs a work email. Solo is $97/mo for one person, with 10,000 enrichments every 5 hours (50,000 a week), 100,000 search records every 5 hours, phone numbers and bulk CSV export. Agency is $497/mo with 1M enrichments a day, 25M search records a month, 5 keys and rights to use the data for clients. Platform is $1,997/mo with a resell and embed licence. A record is each person or company returned, so a search page of 25 counts 25; empty enrichments cost nothing, and hitting the pace slows requests rather than stopping them. Cancel any time. Confirm current terms on the vendor site.
Checked 20 Oct 2026
All Apollo alternatives All LeadOcean alternatives Every Email finders tool
Editorial listings, never paid rankings. Prices checked 7 Sep 2026. Confirm current terms on the vendor site. Spot an error?