Compare/Head to head

1Lookup vs Datamagnet

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

Starting price

1Lookup

$99/mo 7 day free trial

One API for checking phone numbers, emails and IP addresses before they reach your dialer, sequencer or ATS, with contact enrichment and B2B data on the same credits. Plans start at $99/mo for 20,000 checks with a 7-day free trial, so it suits teams verifying in volume rather than a few lists a month.

Where 1Lookup fits

  • Agencies running texting or calling campaigns that need to scrub numbers for line type and DNC
  • Teams verifying emails and phones in bulk before loading them into an ATS or sequencer
  • Developers who want validation and enrichment behind one API key
  • Claude users who want to verify contacts from a chat

Datamagnet

$39/mo

Developer API that pulls public professional profiles and company pages live at request time, so titles and headcounts are current rather than last quarter's, with email and phone included where they are publicly available. Plans start at $39/mo for 1,000 credits, a basic profile costs 1 credit, and a hosted MCP server lets Claude or ChatGPT call it directly. Best for teams that can wire an API, not recruiters who want a point and click search screen.

Where Datamagnet fits

  • Recruiting tech teams building sourcing or enrichment into their own product or ATS
  • Ops people running Clay or n8n workflows that need current titles, job changes and contact details
  • Recruiters who want to query profiles and ICP searches from inside Claude or ChatGPT
  • Agencies tracking past placements and hiring managers for job moves

At a glance

Detail1LookupDatamagnet
Starting price$99/mo$39/mo
Free tier–No–No
Free trial7 day free trialNot on record
MCP server✓Yes✓Yes
Public API✓Yes✓Yes
Listed underVerification, Email finders, Lead generationSourcing, Email finders, Lead generation

Where they pull apart

1Lookup

Stands out: Phone checks are the strength: line type, carrier and DNC status come from FCC and carrier data refreshed daily, so recruiters can drop landlines and do-not-call numbers before a texting or calling campaign. Email, IP and enrichment lookups share the same balance, unused credits roll over for 3 months, and an MCP server lets Claude run checks directly.

Watch out: There is no free plan or pay-as-you-go pack; the cheapest option is a $99/mo subscription, which is a lot if you only verify a few hundred emails. Enrichment gets expensive fast at 10 to 75 credits a lookup. It is an API and dashboard product with no recruiting workflow, and the MCP server covers only validation, not enrichment.

Not the right fit for

  • Recruiters verifying a few hundred emails a month (a pay-per-credit verifier costs less)
  • Buyers who want a free plan
  • Teams looking for a sourcing database or outreach tool

Datamagnet

Stands out: Data is fetched from the live profile at the moment you ask rather than from a stored snapshot, and the credit price per call is published endpoint by endpoint, down to 1 credit for a basic person or company profile. The MCP server is unusually complete for a data vendor: 17 tools, OAuth sign in so no key is pasted into the AI app, and every tool states its credit cost before it runs.

Watch out: This is an API, not an app: there is no search interface or sourcing workflow, so someone has to build on it or use it through Clay, n8n or an AI assistant. Rate limits are low on self serve plans (10 to 30 requests a minute), and the richer calls such as post engagement, activity and ICP search pages cost 10 credits each, so a search heavy month burns credits ten times faster than plain enrichment. Emails and phone numbers come back only where they are publicly available, and the vendor does not describe a deliverability check.

Not the right fit for

  • Recruiters who want a ready made search screen and sequencing
  • Teams that need a verified, deliverability checked email on every contact
  • High volume bulk jobs on a self serve plan capped at 30 requests a minute

Pros and cons

1Lookup

  • Daily FCC and carrier data for phone line type and DNC
  • Validation and enrichment share one credit balance
  • First-party MCP server with OAuth sign-in
  • No free plan; starts at $99/mo
  • Enrichment lookups cost 10 to 75 credits each
  • MCP server covers validation only

Datamagnet

  • Profiles fetched live at request time, not from a stale database
  • Published per endpoint credit costs, with only successful calls charged
  • Full featured MCP server with OAuth and upfront credit pricing per tool
  • API only, with no search screen or outreach tools
  • Self serve rate limits top out at 30 requests a minute
  • Search, activity and engagement calls cost 10 credits each

What each one costs

1Lookup

$99/mo

Four monthly plans, all drawing on one credit balance. Starter is $99/mo for 20,000 credits, Growth $299/mo for 85,000, Professional $799/mo for 250,000 and Enterprise $1,999/mo for 1,000,000; custom plans start at $2,000/mo. Phone, email, IP and spam checks cost 1 credit each, while enrichment costs more (reverse lookups and email or phone append 10 credits, mobile finder 40, B2B contact append 75). Unused credits roll over for 3 months, annual billing takes about two months off, and every plan starts with a 7-day free trial ($5 of credits on Starter, $20 on larger plans). Confirm current terms on the vendor site.

Checked 19 Oct 2026

Datamagnet

$39/mo

Starter is $39/mo for 1,000 credits at up to 10 requests a minute, Pro $99/mo for 10,000 credits at 20 a minute, and Scale $199/mo for 25,000 credits at 30 a minute, with 20% off on yearly billing. Enterprise is quoted with custom credits, rate limits, SLA and invoicing, and a pay-as-you-go option covers pilots. A basic person or company profile costs 1 credit, while activity, post engagement and ICP search pages cost 10, and only successful requests are charged. New accounts get 10 free credits with no card. Confirm current terms on the vendor site.

Checked 23 Sep 2026

Common questions

Is 1Lookup cheaper than Datamagnet?
Datamagnet starts lower, at $39/mo against $99/mo for 1Lookup. That is the entry plan on each side, so the real number depends on seats and the tier you land on.
Can you try 1Lookup or Datamagnet for free?
Neither carries a free tier on our listing. 1Lookup offers a 7 day free trial.
Does 1Lookup or Datamagnet have an MCP server?
1Lookup and Datamagnet ship a first party MCP server, so an AI assistant can work the product directly.

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Editorial listings, never paid rankings. Prices checked 19 Oct 2026. Confirm current terms on the vendor site. Spot an error?