Head to head

First Advantage vs InfoMart

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

First Advantage

Sales-quoted

Global background checks, identity verification and I-9 services. Pricing is quote-based. First Advantage now owns Sterling.

Where First Advantage fits

  • Global employers screening at scale
  • Teams that also need I-9 and E-Verify
  • Former Sterling customers
  • Buyers wanting identity checks and criminal checks together

InfoMart

Sales-quoted

Employment background checks for SMB and enterprise. Pricing is sales-quoted. A documented REST API is public.

Where InfoMart fits

  • HR teams that want ATS/HRIS API orders
  • Small companies that still want full CRA coverage
  • Enterprises needing custom hierarchy and packages
  • Employers adding drug tests and MVRs to criminal

At a glance

DetailFirst AdvantageInfoMart
Starting priceSales-quotedSales-quoted
Free tier–No–No
MCP server–No–No
Public API✓Yes✓Yes
Listed underBackground checkBackground check

Where they pull apart

First Advantage

Stands out: Background and identity checks across more than 200 countries and territories, with ATS integrations and REST APIs.

Watch out: No published per-check price. Former Sterling customers are moving onto First Advantage, so confirm which platform your contract runs on.

Not the right fit for

  • Small firms wanting a published per-check price
  • Individuals ordering a personal check

InfoMart

Stands out: PBSA-accredited CRA with a public REST API and same-day-ish 1.06-day average turnaround.

Watch out: There is no public per-check menu. Under 10 checks a year still goes through onboarding, not a storefront cart.

Not the right fit for

  • Buyers who want a printed $26 check menu
  • Teams that will not complete an account setup

Pros and cons

First Advantage

  • Coverage in 200+ countries and territories
  • Identity checks and I-9 in one vendor
  • ATS integrations and REST APIs
  • No published per-check price
  • Enterprise sales cycle
  • Sterling migration may change workflows

InfoMart

  • Documented REST API for ATS orders
  • PBSA-accredited, ~1-day turnaround claimed
  • SMB and enterprise programs both sold
  • No public per-check prices
  • Low-volume still needs onboarding
  • Not a self-serve consumer storefront

What each one costs

First Advantage

Sales-quoted

Sales-quoted. No public rate card on the vendor site. Pricing depends on check types, volume and regions. Confirm current terms on the vendor site.

Checked 19 Sep 2026

InfoMart

Sales-quoted

Sales-quoted. SMB on-demand for fewer than 10 checks a year still goes through onboarding. Ten-plus checks a year get a custom program. No public rate card on the vendor site. Confirm current terms on the vendor site.

Checked 19 Sep 2026

Common questions

Can you try First Advantage or InfoMart for free?
Neither carries a free tier on our listing.

Not the pair you wanted?

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Editorial listings, never paid rankings. Prices checked 19 Sep 2026. Confirm current terms on the vendor site. Spot an error?