Compare/Head to head

Clay vs superagnt

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

Clay

$185/mo Free tier 14 day free trial

Waterfall enrichment plus Claygent research columns for GTM and recruiting list work. Free plan exists; paid Launch starts at $185/mo, with a 14-day trial.

Where Clay fits

  • Sourcers building enriched spreadsheets
  • Teams chaining many data vendors
  • Desks that want Claygent research columns
  • RevOps pushing clean rows to a sequencer or ATS

superagnt

$49/mo 7 day free trial

Marketing plugin for Claude and ChatGPT that helps a business find customers through outbound, SEO and ads. Your AI can find the people worth reaching and load them into your outbound, see what you and your competitors rank for, and see the ads competitors run, with a workspace Postgres database behind it on one key. Plans start at $49/mo with $20 of data credits, and the trial needs no card. Not to be confused with Superagent (superagent.sh), a separate company.

Where superagnt fits

  • Small businesses that want Claude or ChatGPT to build and load outbound prospect lists
  • Marketers checking what they and their competitors rank for without another SEO login
  • Founders researching the ads their competitors run
  • Agencies running outbound for clients from one AI workspace

At a glance

DetailClaysuperagnt
Starting price$185/mo$49/mo
Free tier✓Yes–No
Free trial14 day free trial7 day free trial
MCP server✓Yes✓Yes
Public API✓Yes✓Yes
Listed underLead generation, OutreachLead generation, Email finders, Outreach

Where they pull apart

Clay

Stands out: 150+ provider waterfall plus Claygent on every row, with MCP and API.

Watch out: Not a sender. Paid plans start at $185/mo on Launch, CRM sync needs Growth from $495/mo, and credit burn adds up.

Not the right fit for

  • Teams that need Clay to send the email
  • Buyers who want a cheap single-finder

superagnt

Stands out: Three marketing jobs sit in the AI you already use: people search plus email finding and verification to build and load outbound lists, SEO data on what you and your competitors rank for, and competitor ads from the public Facebook ad library. Ready made skills such as Outbound Pipeline Engine, Super SEO and Competitor Ad Research turn them into workflows, and results land in a workspace database instead of a spreadsheet.

Watch out: There is no app to click through: everything runs through an AI assistant or the REST API, so someone has to be comfortable working that way. Every plan cap is hard, including the included data credits, AI tokens for agents deployed on the platform are billed separately, and there is no free plan after the trial. The name is easy to mix up with Superagent (superagent.sh), which is unrelated.

Not the right fit for

  • Teams that want a point and click dashboard rather than an AI assistant
  • Recruiters looking for a dedicated candidate sourcing tool
  • Light users who need only a few lookups a month, since there is no free plan

Pros and cons

Clay

  • Free plan, then Launch from $185/mo
  • 14-day trial documented
  • Waterfall plus Claygent in one table
  • Does not send mail; you still need a sequencer
  • CRM sync needs Growth, from $495/mo
  • Credit burn is easy to underestimate

superagnt

  • Outbound lists, SEO data and competitor ads inside the AI you already use
  • Ready made marketing skills such as Super SEO and Competitor Ad Research
  • Failed calls are not charged and every response reports its cost
  • No dashboard to work in, only an AI assistant or the API
  • No free plan after the trial
  • AI tokens for hosted agents are billed on top of the plan

What each one costs

Clay

$185/mo

Free plan with 100 Data Credits and 500 Actions a month. Launch starts at $185 a month (2,500 Data Credits, 15,000 Actions, job change and signal tracking). Growth starts at $495 a month (6,000 Data Credits, 40,000 Actions) and adds CRM sync, HTTP API and webhooks. Enterprise is custom with an annual commitment. Confirm current terms on the vendor site.

Checked 4 Nov 2026

superagnt

$49/mo

Starter is $49/mo with $20 of data credits, 3 deployed agents, a database of 10 tables and 25,000 rows and 60 requests a minute. Growth is $149/mo with $90 of data credits, 15 agents, 250,000 rows and 300 requests a minute. Scale is $399/mo with $300 of data credits, 50 agents, 2,500,000 rows and 600 requests a minute. Enterprise is quoted, with SSO, invoicing and an SLA. Every plan includes every tool. A credit is one cent, each data source publishes its own per call price, failed calls are not charged, and caps are hard with no overage billing. AI tokens for agents deployed on the platform are topped up separately. The trial gives $3 of data credits and Growth limits with no card, and its 7 day clock starts at the 25th billable call, first database use, when the credits run out or 48 hours after sign up. Confirm current terms on the vendor site.

Checked 6 Nov 2026

Common questions

Is Clay cheaper than superagnt?
superagnt starts lower, at $49/mo against $185/mo for Clay. That is the entry plan on each side, so the real number depends on seats and the tier you land on.
Can you try Clay or superagnt for free?
Clay carries a free tier on our listing. Clay offers a 14 day free trial. superagnt offers a 7 day free trial.
Does Clay or superagnt have an MCP server?
Clay and superagnt ship a first party MCP server, so an AI assistant can work the product directly.

Not the pair you wanted?

All Clay alternatives All superagnt alternatives Every Lead generation tool

Editorial listings, never paid rankings. Prices checked 4 Nov 2026. Confirm current terms on the vendor site. Spot an error?