Compare/Head to head

Ashby vs Gem

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

Starting price

Ashby

$400/mo

All-in-one ATS plus analytics for growth teams. Foundations starts at $400/month for up to 100 employees, with 10% off annual.

Where Ashby fits

Growth-stage talent teams
Companies that want analytics without a second tool
Desks that want MCP on hiring data
Teams comparing Ashby against Greenhouse

Gem

$130/mo

Recruiting CRM that sits on top of Greenhouse or Ashby, with sequences, rediscovery and analytics. From $130/mo for small teams.

Where Gem fits

Mid-market talent teams already on Greenhouse or Ashby
Sourcing desks that need sequences in the CRM
Teams re-engaging past applicants
Small companies in the published entry band

At a glance

Detail	Ashby	Gem
Starting price	$400/mo	$130/mo
Free tier	–No	–No
MCP server	✓Yes	✓Yes
Public API	✓Yes	✓Yes
Listed under	ATS, Dashboards & leaderboards, CRM	Dashboards & leaderboards, Outreach, CRM, Sourcing
Capterra	4.4 from 15 reviews	4.7 from 124 reviews

Where they pull apart

Ashby

Stands out: Scheduling, CRM, reporting and analytics in one ATS, with a hosted MCP.

Watch out: The $400/month floor is real, and the higher tiers go back to a sales conversation.

Not the right fit for

Agencies that need a staffing CRM
Buyers who cannot start at $400/month

Gem

Stands out: CRM and outreach layered onto the ATS you already have, with a hosted MCP.

Watch out: Pricing scales with company headcount, and anything past a small team is quoted.

Not the right fit for

Agencies that want a staffing CRM
Buyers who need a published enterprise price

Pros and cons

Ashby

Analytics inside the ATS rather than a separate product
Hosted MCP plus API
Published entry price

$400/month floor
Higher tiers are quote-only
Priced on headcount, not recruiter seats

Gem

Published entry price for small teams
Hosted MCP
Sequences and rediscovery on one desk

Larger companies are quote-only
Priced on headcount, not recruiter seats
Not a cheap agency CRM

What each one costs

Ashby

$400/mo

Foundations is $400 a month for companies with up to 100 employees, billed monthly, with 10% off for an annual commitment. Plus (101 to 1,000 employees) and Enterprise are custom-priced. Confirm current terms on the vendor site.

Checked 4 Nov 2026

Gem

$130/mo

Published on gem.com/pricing. Enterprise Gem + ATS and All-in-One are custom by FTE. Startup self-serve shows from $130/mo for 1–10 FTE on yearly (10% off). Under 30 employees: All-in-One free for six months, then 50% off paid; 30–100 FTE get reduced rates from day one.

Checked 4 Nov 2026

Common questions

Is Ashby cheaper than Gem?

Gem starts lower, at $130/mo against $400/mo for Ashby. That is the entry plan on each side, so the real number depends on seats and the tier you land on.

Can you try Ashby or Gem for free?

Neither carries a free tier on our listing.

Does Ashby or Gem have an MCP server?

Ashby and Gem ship a first party MCP server, so an AI assistant can work the product directly.

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Editorial listings, never paid rankings. Prices checked 4 Nov 2026. Confirm current terms on the vendor site. Spot an error?