Compare/Head to head

Artisan vs Okara

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

Artisan

Sales-quoted

Autonomous AI BDR (Ava): find, enrich, outbound, replies, meetings. Sales-quoted; the vendor does not publish a price grid.

Where Artisan fits

  • GTM teams replacing an SDR with an agent
  • HubSpot or Salesforce shops
  • Companies that will buy credits plus a mailbox stack
  • Buyers comparing AiSDR and Ava

Okara

$108/mo

Okara is an AI CMO. AI CMO Lite is $129/month, or $1,290/year ($108 a month). AI CMO Pro is $249/month, or $2,490/year, for the full agent suite. A 7-day free trial is offered.

Where Okara fits

  • Seed and Series A teams that want SEO plus GEO without a CMO hire
  • Founders who will post on X and need 30 drafts a month on Lite
  • Teams that want LinkedIn, Reddit, and articles on Pro
  • Agencies looking at Okara's multi-site agency plans

At a glance

DetailArtisanOkara
Starting priceSales-quoted$108/mo
Free tier–No–No
MCP server–No–No
Public API–No–No
Listed underLead generation, OutreachLead generation, Outreach

Where they pull apart

Artisan

Stands out: Ava as an AI employee for outbound (HubSpot, Salesforce, Slack named), sold like headcount, not like Instantly.

Watch out: Pricing is not published. Confirm the current credit pack on a demo before you budget.

Not the right fit for

  • People who need a $29 sequencer
  • Teams that refuse autonomous outbound
  • Buyers who need a published price today

Okara

Stands out: Lite unlocks X, Influencer, GEO, and a Coding agent that opens GitHub PRs for SEO/GEO fixes. Pro adds Reddit, LinkedIn, articles, and UGC video agents, with 2,000 credits/month on paid plans.

Watch out: Unused monthly credits do not roll over. There is no free plan, only a 7-day free trial. Article generation costs 18 credits and UGC video 60, so a heavy Pro month can burn credits fast.

Not the right fit for

  • Recruiting teams that need candidate outreach, not marketing agents
  • Buyers who want unused credits to roll month to month

Pros and cons

Artisan

  • Full-cycle AI BDR rather than a sequencer with a writer
  • HubSpot, Salesforce, Slack named
  • Sold as headcount replacement, which is the honest frame
  • No published pricing grid
  • Credits and mailboxes are scoped into the quote
  • Not a cheap Instantly alternative

Okara

  • 7-day free trial before you pay
  • Lite $129/mo includes a GitHub coding agent
  • Pro $249/mo is a flat suite, not per-agent billing
  • Paid credits reset monthly and do not roll
  • No free plan, only a 7-day trial
  • UGC video burns 60 credits per draft

What each one costs

Artisan

Sales-quoted

Team and Scale plans are listed with pricing scoped on your plan, and Enterprise is custom. Pricing depends on lead volume, mailboxes, and dialer seats, and you request a quote. Confirm current terms on the vendor site.

Checked 4 Nov 2026

Okara

$108/mo

AI CMO Lite is $1,290 a year billed annually ($108 a month), or $129 billed monthly. AI CMO Pro is $2,490 a year ($208 a month), or $249 monthly, and adds the content writer, Reddit, LinkedIn and UGC video agents. Annual billing gives 2 months free. Enterprise is custom priced by number of websites and adds SSO, audit logs and SLAs. A 7-day free trial is offered and you can cancel anytime. Confirm current terms on the vendor site.

Checked 4 Nov 2026

Common questions

Can you try Artisan or Okara for free?
Neither carries a free tier on our listing.

Not the pair you wanted?

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Editorial listings, never paid rankings. Prices checked 4 Nov 2026. Confirm current terms on the vendor site. Spot an error?