Compare/Head to head

Cognism vs LeadIQ

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

Starting price

Cognism

Sales-quoted

B2B contact and company data with phone-verified mobiles and strong EMEA coverage. Quote-based; Standard and Pro packages include 5 seats.

Where Cognism fits

  • EMEA sales teams that need mobiles
  • Enterprises replacing a ZoomInfo-class contract
  • Teams that want intent data with contacts
  • Buyers who care about GDPR positioning

LeadIQ

$200/mo Free tier

B2B prospecting data with a Chrome capture flow, credit-metered email and mobile, and an MCP server. Free plan; paid Pro starts at $200/mo for 200 credits.

Where LeadIQ fits

  • SDR teams capturing from Sales Navigator
  • Desks already on Salesforce or HubSpot
  • Teams that want MCP access on paid credits
  • Outbound orgs that sequence into Outreach or Salesloft

At a glance

DetailCognismLeadIQ
Starting priceSales-quoted$200/mo
Free tier–No✓Yes
MCP server–No✓Yes
Public API✓Yes✓Yes
Listed underEmail finders, Lead generationEmail finders, Lead generation
CapterraNot enough reviews4.4 from 25 reviews

Where they pull apart

Cognism

Stands out: Phone-verified mobile numbers, on-demand verification and Bombora intent data on the Pro package.

Watch out: No published price. CRM enrichment and API or bulk delivery are separate add-ons, and API access needs a prospecting seat.

Not the right fit for

  • Solo SDRs who need a cheap self-serve database
  • Teams that only want a US email finder

LeadIQ

Stands out: Universal credits plus an MCP server, with capture into Salesforce, HubSpot, Outreach, and Salesloft.

Watch out: A mobile number costs 10 credits versus 1 for email, so calling-heavy teams burn the meter fast. MCP needs a paid plan. Pro caps at five users.

Not the right fit for

  • Teams that only need cheap email finder credits
  • Orgs that need more than five seats without Enterprise

Pros and cons

Cognism

  • Phone-verified mobile numbers
  • Intent data on the Pro package
  • Revealed contacts reusable for the contract
  • No public self-serve price
  • CRM enrichment is a paid add-on
  • API delivery costs extra

LeadIQ

  • Free plan with 50 credits, one user
  • MCP server plus GraphQL and REST APIs
  • Native Salesforce, HubSpot, Outreach, Salesloft
  • Phones cost 10 credits vs 1 for email
  • Pro is limited to five users
  • Lando Agent sits on Enterprise only

What each one costs

Cognism

Sales-quoted

Sales-quoted. No public rate card on the vendor site. Standard and Pro prospecting packages each include 5 seats; CRM enrichment and API or bulk data delivery are priced separately by volume. Confirm current terms on the vendor site.

Checked 4 Nov 2026

LeadIQ

$200/mo

Free plan with 1 user and 50 credits. Pro is $200/mo on monthly billing at 200 credits a month, with 25% off on annual billing, and rises with monthly credit volume. Enterprise is sales-quoted and annual-only. Confirm current terms on the vendor site.

Checked 4 Nov 2026

Common questions

Can you try Cognism or LeadIQ for free?
LeadIQ carries a free tier on our listing.
Does Cognism or LeadIQ have an MCP server?
LeadIQ ships a first party MCP server, so an AI assistant can work the product directly.

Not the pair you wanted?

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Editorial listings, never paid rankings. Prices checked 4 Nov 2026. Confirm current terms on the vendor site. Spot an error?