Compare/Head to head

Clay vs LeadGenius

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

Starting price

Clay

$185/mo Free tier 14 day free trial

Waterfall enrichment plus Claygent research columns for GTM and recruiting list work. Free plan exists; paid Launch starts at $185/mo, with a 14-day trial.

Where Clay fits

  • Sourcers building enriched spreadsheets
  • Teams chaining many data vendors
  • Desks that want Claygent research columns
  • RevOps pushing clean rows to a sequencer or ATS

LeadGenius

Sales-quoted

LeadGenius sells custom B2B data campaigns. The homepage FAQ tells you to contact them for a quote. A vendor pricing guide lists on-demand records from $0.35 each, not a self-serve seat.

Where LeadGenius fits

  • RevOps teams buying custom ICP universes
  • Marketers enriching event lists with humans in the loop
  • Sales ops that will pay $0.75 for verified precision records
  • Global programs that need more than a US-only file

At a glance

DetailClayLeadGenius
Starting price$185/moSales-quoted
Free tier✓Yes–No
Free trial14 day free trialNot on record
MCP server✓Yes–No
Public API✓Yes–No
Listed underLead generation, OutreachEmail finders, Lead generation

Where they pull apart

Clay

Stands out: 150+ provider waterfall plus Claygent on every row, with MCP and API.

Watch out: Not a sender. Paid plans start at $185/mo on Launch, CRM sync needs Growth from $495/mo, and credit burn adds up.

Not the right fit for

  • Teams that need Clay to send the email
  • Buyers who want a cheap single-finder

LeadGenius

Stands out: Packaging is cents-per-record by campaign: on-demand technology records at $0.35, human-verified precision records at $0.75, premium direct dials at $0.25 extra, and quarterly refreshes at $0.07.

Watch out: There is no $49/mo login. You brief an ICP and buy records. Market-lead programs are listed at $50 per qualified lead. Implementation and API access are often separate line items.

Not the right fit for

  • SDRs who want a self-serve database login
  • Budgets that cannot fund a custom data campaign

Pros and cons

Clay

  • Free plan, then Launch from $185/mo
  • 14-day trial documented
  • Waterfall plus Claygent in one table
  • Does not send mail; you still need a sequencer
  • CRM sync needs Growth, from $495/mo
  • Credit burn is easy to underestimate

LeadGenius

  • Published $0.35 and $0.75 per-record menu
  • Human-in-the-loop precision tier
  • No per-seat tax on unused licenses
  • Homepage still says contact for a quote
  • Not a self-serve prospecting login
  • Custom campaigns take longer than a CSV export

What each one costs

Clay

$185/mo

Free plan with 100 Data Credits and 500 Actions a month. Launch starts at $185 a month (2,500 Data Credits, 15,000 Actions, job change and signal tracking). Growth starts at $495 a month (6,000 Data Credits, 40,000 Actions) and adds CRM sync, HTTP API and webhooks. Enterprise is custom with an annual commitment. Confirm current terms on the vendor site.

Checked 4 Nov 2026

LeadGenius

Sales-quoted

LeadGenius does not offer self-serve seats. The homepage FAQ asks you to contact them for a detailed quote. A vendor pricing guide lists on-demand records at $0.35, precision records at $0.75, direct dials at $0.25, and quarterly refresh at $0.07. Confirm current terms on the vendor site.

Checked 4 Nov 2026

Common questions

Can you try Clay or LeadGenius for free?
Clay carries a free tier on our listing. Clay offers a 14 day free trial.
Does Clay or LeadGenius have an MCP server?
Clay ships a first party MCP server, so an AI assistant can work the product directly.

Not the pair you wanted?

All Clay alternatives All LeadGenius alternatives Every Lead generation tool

Editorial listings, never paid rankings. Prices checked 4 Nov 2026. Confirm current terms on the vendor site. Spot an error?