Compare/Head to head

Appcast vs Boostpoint

Same facts, side by side: starting price, free tier, MCP, API and what each one is actually built for.

Starting price

Appcast

Sales-quoted

Programmatic job-ad buying on a pay-per-applicant model. Pricing is sales-quoted; media spend sits on top of the platform.

Where Appcast fits

  • High-volume TA teams spending serious job-ad budget
  • Companies already in Greenhouse or iCIMS that want programmatic inside the ATS
  • Recruitment-marketing leads who want PPA instead of CPC
  • Employers that need coverage across many job boards from one buyer

Boostpoint

Sales-quoted

Job ads plus automated SMS for hourly hiring. Attract, Connect, and Programmatic are quoted on a call.

Where Boostpoint fits

  • Healthcare and light industrial employers buying social job ads
  • TA teams that need SMS after the apply
  • Companies feeding jobs from an ATS XML feed
  • Brands running always-on hourly recruiting ads

At a glance

DetailAppcastBoostpoint
Starting priceSales-quotedSales-quoted
Free tier–No–No
MCP server–No–No
Public API–No–No
Listed underRecruitment marketingJob boards, Texting
Capterra4.4 from 31 reviewsNot enough reviews

Where they pull apart

Appcast

Stands out: It buys sponsored jobs across a large publisher network and bills against delivered applicants, then feeds those applicants back into the ATS, which is why high-volume desks use it instead of clicking Boost on each board.

Watch out: You are buying media plus software. Campaign budgets are the real cost; a Greenhouse in-ATS campaign has been documented with a $200 minimum. The platform fee is sales-quoted. If the career site convert rate is weak, you will still pay for applicants who bounce.

Not the right fit for

  • Desks posting a handful of professional-hire jobs a month
  • Buyers who need a public self-serve rate card

Boostpoint

Stands out: Social job ads on Facebook, Instagram, and TikTok with mobile apply, then SMS follow-up in the same suite.

Watch out: Software is quoted by job volume. Ad spend is separate. A $750 per month per category floor is the suggested media budget, not the SaaS fee.

Not the right fit for

  • Teams that want a published SaaS rate card
  • Employers who only need an ATS, not media

Pros and cons

Appcast

  • Pay-per-applicant optimization rather than raw clicks
  • Named ATS partnerships including Greenhouse and iCIMS
  • Broad publisher network for high-volume reqs
  • Sales-quoted platform plus media spend
  • Overkill for low-volume professional hiring
  • No published rate card, so every budget starts with a sales call

Boostpoint

  • Social job ads plus SMS in one vendor
  • Mobile apply into ATS or inbox
  • Feed-driven programmatic distribution
  • Software is sales-quoted
  • Ad spend is a separate budget
  • Suggested media floor is $750/category

What each one costs

Appcast

Sales-quoted

Appcast does not publish prices. The platform is sold by quote after a demo, and job-ad media spend is budgeted on top of the platform fee. Confirm current terms on the vendor site.

Checked 4 Nov 2026

Boostpoint

Sales-quoted

Sales-quoted. Attract, Connect, and Programmatic subscriptions are priced on job volume. Ad spend is separate. A $750/month per job category figure is suggested media, not the software fee. Confirm current terms on the vendor site.

Checked 4 Nov 2026

Common questions

Can you try Appcast or Boostpoint for free?
Neither carries a free tier on our listing.

Not the pair you wanted?

All Appcast alternatives All Boostpoint alternatives Every Recruitment marketing tool

Editorial listings, never paid rankings. Prices checked 4 Nov 2026. Confirm current terms on the vendor site. Spot an error?